MxMIndia

Tag: chitralekha

  • He had joined the group as Vice President – Ad Sales in early 2005

    Chitralekha’s Mitrajit Bhattacharya moves on

    By A Correspondent

     

    Mitrajit Bhattacharya

    Mitrajit Bhattacharya, who has been with the Chitralekha Group since January 2001, has decided to move on to pursue his entrepreneurial interests. He had joined the group as Vice President – Ad Sales and soon took over as the President and Publisher in early 2005.

     

    Said Maulik Kotak, Chairman, Chitralekha Group: “Mitrajit has been an integral part of the Group’s success story over the years, having conceptualised and contributed towards projects like Watch World Awards, Music Concerts and our 60th anniversary celebrations. He was seeking time to devote to his entrepreneurial ambitions and follow his various passions. We wish him all the success on his new journey.”

     

    Added Bhattacharya: “It has been a splendid journey running such a vibrant and dynamic brand. I am happy to leave the group on a solid footing and an able team who will take it to newer heights. I thank the Kotak family and all members of my team for being a pillar of support for me all these years”.

     

     

  • First-time author, Niraj Srivastava, debuts with Daggers Of Treason (The Curse of the Mughal Series) slated to be a series of four books

    Chitralekha unveils Niraj Srivastava’s award-winning novel

    By A Correspondent

     

    Chitralekha Group launched the international award-winning novel ‘Daggers Of Treason’ (The Curse of the Mughal Series) by Niraj Srivastava in Mumbai on Monday. Superstar Amitabh Bachchan graced the occasion as chief guest. The high-tea evening, hosted by ex-senior bureaucrat, Ashok Kacker and Chairman Chitralekha Group, MaulikKotaksaw theatre and film director, playwright and screenwriter, Firoz Abbas Khan reading excerpts from the book.

     

    On associating with the book launch, Chitralekha group President and Publisher Mitrajit Bhattacharya said: “We are delighted to be a part of this launch. The book is thoroughly researched and well-presented and can easily be an international bestseller. Mr. Bachchan having agreed to launch the book added so much meaning to the whole event.”

     

     

  • Sponsors who came on board to put this mega event together include co-sponsor, Mycro Fine Atta Chakki, category sponsors, Kiwa and Urmin, hospitality partner, Club 07 and radio partner 93.5 RED FM

    Chitralekha hosts first season of Mrs. Gujarat contest

    By A Correspondent

     

    The Chitralekha Group hosted its very first season of Chitralekha Mrs. Gujarat 2016, at Club 07, Ahmedabad.

     

    After being groomed by experts in their fields, the 21 finalists faced the jury comprising Priyadarshini Rao, noted fashion designer and founder of the label Mineral, Mickey Mehta, well known Wellness and Holistic Living guru, actress Soha Ali Khan, Tanvi Vyas, Femina Miss India Earth 2008, a popular face of Indian television, actor, producer, Jamnadas Majethia or JD, renowned rapper, Devang Patel and fashion photographer Ashish Sompura over three gruelling rounds of traditional, Indo-Western and gown to emerge winners of Chitralekha Mrs. Gujarat 2016 along with the 1st and 2nd runners up, Mrs. Readers’ Choice, Mrs. Fitness, Mrs. Photogenic and Mrs. Congeniality.

     

    The winner of Chitralekha Mrs. Gujarat 2016 won a GetAway Goddess holiday package from presenting sponsor Cox & Kings, while the 1st Runner Up title was powered by AU Finja who gave away glittering gold jewellery and the 2nd Runner Up won gift vouchers from LG.

     

    The gala event saw some enthralling entertainment acts and the coming together of Ahmedabad’s leading socialites creating a larger-than-life platform of the beauty and fashion ecosphere.

     

    Other sponsors who came on board to put this mega event together include co-sponsor, Mycro Fine Atta Chakki, category sponsors, Kiwa and Urmin, hospitality partner, Club 07 and radio partner 93.5 RED FM.

     

    Commenting on what went behind creating the pageant; Mitrajit Bhattacharya, President and Publisher of Chitralekha Group says “We believe strength of a woman comes from being multi-faceted and marriage pushes a woman towards achieving goals which otherwise seem impossible to achieve. Chitralekha Mrs. Gujarat is a platform which looks to reward these outstanding women of Gujarat who continue to prove that beauty is not just skin deep. We are overwhelmed by the response both in terms of quantity as well as quality in the first year itself. As an organisation, it’s now our responsibility to nurture and help them achieve their dreams. More power to them.”

     

  • Bennett, Coleman and Company Ltd (The Times of India group) bagged three Golds, three Silvers and one Bronze metal at the Publisher Abby category of the Creative Awards

    BCCL scores maximum metals at Publisher Abby

    By A Correspondent

     

    The Publishers Abby category of the Creative Awards at Goafest 2015 may have got a lukewarm response from the print players  – some of who have in fact partnered Goafest in the form of sponsorship, but it’s a sound beginning nevertheless and in an industry where there aren’t too many awards for print publishers, this could well see growth in forthcoming years.

     

    There were 62 entries in all from across 10 publishers and 17 metals were awarded. There were four Golds, six Silvers and seven Bronze metals.

     

    Bennett, Coleman and Company Ltd (The Times of India group) bagged three Golds, three Silvers and one Bronze. The Dainik Jagran group followed by one Gold, two Silvers and one Bronze. Lokmat bagged one Silver while HT Media and Chitralekha bagged two Bronze metals each. The Dainik Bhaskar group bagged one Bronze. Among the publisher brands, The Times of India scored the maximum.

     

     

  • The book takes the readers through an extraordinary life lived by an ordinary mortal bringing in eleven astounding storie

    Mauritius gets a taste of ‘Life Money Can’t Buy’

    By a correspondent

     

    Mitrajit Bhattacharya

    After receiving a positive feedback on the launch of his book in India, Chitralekha’s Mitrajit Bhattacharya now plans to release his book across international destinations. As a starting point, Bhattacharya got the Honorary Arvin Boolell G.O.S.K, Minister of Foreign Affairs, Regional Integration and International Foreign Trade, Government of Mauritius to launch ‘Life Money Can’t Buy’ in Mauritius.

     

    The evening was hosted by Ravin Lama and Bhawana Maskey, Directors, Mind Initiates Ltd and saw attendance of crème de la crème of Mauritius including industrialists, business persons and representatives of the State.

     

    The book takes the readers through an extraordinary life lived by an ordinary mortal bringing in eleven astounding stories. From being enchanted by a mermaid frolicking around a yacht in the waters off the coast of Capri to flying a jet in Switzerland, from cheering on a game of polo with Maharajas for company to having his own ‘wonderland’ moment with the Great Wall of China as the backdrop, this book is Mitrajit’s expression of the fascinating adventures he has encountered while pursuing his assignments.

     

    A storyteller at heart, the book is his way of reaching out to readers. It’s his way of telling the world that if you really believe in strange, fascinating and unforgettable adventures, they are likely to come your way. Talking about his book, Mitrajit said, “This book is a journey of my life over the past decade or so. It’s about the out-of-the box experiences I was fortunate to have covering the ‘luxe’ world criss-crossing continents. Hope you enjoy leafing through my adventures as much I have enjoyed ‘living’ them.”

     

  • The group recently reached two lakh fans on its Facebook page, and hopes to build a stranger presence online

    Chitralekha upbeat on social media

    By Ananya Saha

     

    It took two years for Chitralekha to reach two lakh fans on its Facebook page. According to the official numbers provided by Chitralekha, 96% of these fans are from India with 87% under 34 years. Close to 35,000 active fans make it a highly interactive community. While the group has focussed on FB till now, and is present on Twitter, it will be looking seriously at the latter in 2013.

     

    Mitrajit Bhattacharya

    While many media brands are taking the social media route to be interact with the audience, it is known that beyond the ‘likes’, not many engage with them on a regular basis. However, Mitrajit Bhattacharya, President & Publisher, Chitralekha Group is upbeat about the statistics. “We are very active on FB as a community. We inform, entertain and empower our fans. For instance, the songs in a specially-compiled music CD with our anniversary issue were chosen by our fans, questions to celebs in our popular FB activity – “Chhoti Si Mulakat” are normally contributed by our fans etc. We also share jokes, pics and breaking news regularly. All these translate into an engaged fan base,” he said, while adding, “Regional brands have a huge power to connect with their audiences as friends. We have been a friend to the Gujarati community for over six decades. Social media helps us to be in touch with them closely, particularly the younger lot. Gujaratis are also very heavy users of digital devices, which help the process of connectivity.”

     

    The social media strategy of the group extends to Chitralekha’s brand philosophy “of being friend to our fans and being loved to a completely new younger audience.”

     

    Does an engaged fan base imply an engaged advertiser community as well? Mr Bhattacharya said, “Monetizing social media is a tricky issue, however there are many marquee clients who are actively looking at our online offerings currently.” He insisted that Facebook has played a large role in helping traction onto Chitralekha’s websites.

     

    With no choice but to be present on social media to stay in the game, Mr Bhattacharya concluded, “Digital is the future. All our major titles are available on tablets and smart phones. Our print copies get delivered to over 100 countries (sometimes, we learn about small countries from our subscriber’s database). Just imagine the power of digital, which avoids the problems of physical distribution due to geographical distances, both within and outside the country!”

     

  • Harry Winston Opus 12 has won the coveted Watch World watch of the year 2012, while Titan's MD Bhaskar Bhat has been awarded for special contribution to the watch industry

    Harry Winston Opus 12 awarded at Watch World Awards 2012

    By A Correspondent

     

    Watch World, from the Chitralekha Group, hosted the third edition of Watch World Awards recently.

     

    The marquee event was moderated by Chitralekha’s President and Publisher, Mitrajit Bhattacharya, while the jury which comprised of Master watchmaker with five decades of experience in watchmaking – Antoine Simonin; Leading image consultant Chhaya Momaya; Noted designer Priyadarshini Rao; Cricket Commentator Ravi Shastri along with established marketing consultants from Market Gate – Shripad Nadkarni and Sharda Agarwal; awarded leading watches across eleven categories in the Product Awards section and five categories in the Marketing & Merchandising Awards category.

     

    The event which saw attendance by eclectic timekeeping brands like Cartier, Harry Winston, Zenith, Hublot, Bulgari, TAG Heuer, Dior, Greubel & Forsey, Breitling, Corum, Parmigiani, Romain Jerome, Seiko, Citizen, Titan, Timex, HYT, Rotary, and many others; saw stiff competition amongst the brands with Harry Winston coming out the winners and bagging the ‘Watch of the Year’ commendation.

     

    Commenting on the occasion, Mitrajit Bhattacharya said, “The success of this third edition of Watch World Awards reiterates the success of the franchise and creates a pertinent connect within the horology industry. By bringing together marquee brands, our endeavour is to create a common platform to laud the technical innovativeness and bespoke workmanship that these finesse masters create. This opportunity is also a time to celebrate the greatest leveller of life – Time and honour its significance in our lives.”

     

    The winners in the Product category were GREUBEL FORSEY GMT which won the award for the ‘Complicated Watch of the Year’. While the HUBLOT Oceanographic 4000 won the ‘Sports Watch of the Year’ award, ROMAIN JEROME Steampunk RED Chronograph was adjudged the ‘Watch with Best Design’, HARRY WINSTON Opus 12 and HYT H1 both won the ‘Best Concept Watch of the Year’ award and CARTIER Pocket Watch Grande Complication Skeleton which was adjudged the ‘Best Limited Edition Watch of the Year’.

     

    Gurinder Sahni, CEO Jot Impex said, “Watch World Awards is a very special platform as far as the Indian market is concerned. We thank the Watch World team’s initiative year on year, and on behalf of our team back in Geneva at Romain Jerome, we are proud to win the prestigious Design category this year”.

     

    The jury also presented the ‘Jewellery Watch of the Year’ award to BULGARI Serpenti and the ‘Fashion Watch of the Year’ award to HARRY WINSTON Ladies Midnight Moon Phase. While ‘The Watch with Most Innovative Material’ was awarded to HUBLOT Big Bang Ferrari Magic Gold, the ‘Watch with Highest Utility’ award was presented to SEIKO Astron GPS, the ‘Watch with Artistic Excellence’ award to CARTIER Promenade d’une Panthere and TAG HEUER Formula 1 Lady Steel & Ceramic Diamond Dial bagging the ‘Value for Money Watch of the Year’ award.

     

    Jury member Antoine Simonin, commented “I am honoured to be a part of the jury this year as well. There has been a greater increase in the brands and quality of nominations this year which augurs well for the horology eco-sphere. Seeing the response of global brands in this third year, I am happy to watch the Watch World Awards making a mark for itself in a very short span. I wish that these awards go strength to strength and create an unforgettable franchise for itself.”

     

    While the Product category saw stiff competition; the Marketing category saw TIMEX Helix bagging the ‘Best Marketing Campaign in Print’ award with TITAN HTSE picking up the award for ‘Best Marketing Campaign on Television’. While ‘Best In-Store Merchandise’ was won by HUBLOT, BREITLING Rue de la Paix, Paris picked the ‘Best Boutique’ award and PARMIGIANI Château-d’Oex International Balloon Festival 2012 was adjudicated as the ‘Best Organised Event’.

     

    Bhaskar Bhat, MD of Titan Industries ,was honoured with a special award for his contribution to the watch industry.

     

    Commenting on the event, Ashok Goel of Beanstalk Brand Consulting said, “Watch World Awards is a well thought out independent project from the Chitralekha Group. Apart from honouring the best work of the year, it helps expanding the luxury watch market in India by reaching out to newer potential customers. Almost all the brands we represent in India like Hublot, Parmigiani Fleurier, HYT, Breitling etc are proud winners in this year’s edition of the awards”.

     

  • The Watch World Awards 2012 hosted by the Chitralekha Group is all set to return on October 12

    Chitralekha presents 3rd edition of Watch World Awards

    By A Correspondent

     

    The Watch World Awards, 2012 hosted by the Chitralekha Group is all set to return on the 12th of October 2012 in Gurgaon. The third edition of the award will also seek attendance from eclectic brands such as Cartier, Harry Winston, Zenith, Hublot, Bulgari, TAG Heuer, Dior, Greubel & Forsey, Breitling, Corum, Parmigiani, Romain Jerome, Seiko, Citizen, Titan, Timex, HYT, Rotary, and many others.

     

    The event which will see well-known watch brands vying for the coveted commendation of ‘Watch of the Year’ will see intense competition across eleven categories in the Product Awards section and five categories in the Marketing & Merchandising Awards category. The jury list of the evening includes Master watchmaker with five decades of experience in watchmaking – Antoine Simonin; Leading image consultant Chhaya Momaya; Noted designer Priyadarshini Rao; Cricket Commentator Ravi Shastri along with established marketing consultants from Market Gate – Shripad Nadkarni and Sharda Agarwal.

     

    Mitrajit Bhattacharya, Publisher and President, Chitralekha Group said, “The third edition of the Watch World Awards is a testament of the success of the property wherein the increasing participation of international watch brands is an indication of the trust reposed by the international horology eco-system into the property. This success of the Watch World Awards has been only possible due of the whole hearted involvement of iconic watch brands along with a de-jure participation of an eclectic jury list comprising of the best from the world of horology, fashion, sports & design.”

     

    This edition of Awards will see the same format and award categories being followed as the past two years, “though it will be high on style quotient,” added Mr Bhattacharya.

     

  • Mitrajit Bhattacharya talks of ways of measuring a magazine's performance

    The Anchor: Mitrajit Bhattacharya on 5 areas where print (& mags in particular) need to upgrade their knowledge

    By Mitrajit Bhattacharya

     

    1. Use of econometric modelling to measure advertising impact on sales

    Econometrics can be used to reveal the effects of diminishing returns, ad memory decay and optimisation of media strategies.

     

    2. Measurement of magazines’ social media engagement and building overall engagement indices

    How can social media provide competitive advantage in an undifferentiated market? How tone and themes of conversation can help guide social media strategy? How does social media engagement compare with more traditional measures of engagement?

     

    3. Research into branded content and do’s and don’ts about how to create great advertorials

    Advertorials, whether in print or web, are valued, appealing, well-read if strategised well.

     

    4. Usage and attitude towards iPads and how users experience advertising and content on the device

    How is the consumer engagement with digital devices? How does an iPad user use the device? How many apps do they download? Free apps vs paid apps and usage and attitude towards them.

     

    5. How tablet in-app advertising works

    Learnings to increase the marketing efficiency of in-app ads on tablets.

     

    Mitrajit Bhattacharya is President and Publisher, Chitralekha and Vice-President, Association of Indian Magazines

     

  • Chitralekha’s 61st anniversary issue comes out later this week, themed on ‘India 2020’ and with contributions by industry stalwarts from various fields, from Shashi Tharoor and Uday Kotak to Chetan Bhagat and Dr Prakash Kothari, amongst others, sharing their perspective on the country in 2020.

    Chitralekha celebrates 61st anniversary

    By Akash Raha
    Chitralekha Group is all set to come out with Chitralekha’s 61st anniversary issue later this week. Themed on the topic “India 2020”, the issue has contributions by experts and stalwarts like Shashi Tharoor, Uday Kotak, Kalpana Morparia, Rashmi Bansal, Naveen Jindal, Chetan Bhagat, Farhan Akhtar, Gaurav Mashruwala, Nikhil Gandhi, Dr Tejas Patel, Dr Prakash Kothari amongst others who have shared their perspective on the country in 2020.

     

    Speaking on the 61st anniversary issue, Mr Mitrajit Bhattacharya, President and Publisher, Chitralekha Group, said, “We are very proud to bring out the 61st anniversary issue of Chitralekha. Last year, we were extremely pleased with the 60th anniversary issue of Chitralekha; even though the issue was priced at Rs 125, it sold out in four days. We realized that content is more important than price. This time too we have tried to give the same to our reader in terms of content. We have priced the issue at Rs 75, and I am sure this time it will be as big a success. Last year we asked eminent stalwarts to trace back India’s history over the past 6 decades. This time, we have asked them to look at the future in 2020. Apart from great content, this issue will also carry a special compilation of 61 gems by 9 musical legends as well as the first day cover on Chitralekha, which was released by the President of India in April 2011. I am sure a combination of all these will certainly appeal to our audiences.”

     

    The issue also houses the second edition of Chitralekha’s “Gujarati Power List” which comprises superstars from the fields of politics, business, corporate, music, fine arts, cinema, sports, media and social service, who have gone beyond their own areas of comfort and influenced the larger society.

    Moreover, the issue carries a special compilation by Saregama of 61 remarkable songs by nine musical legends namely, Asha Bhosle, Geeta Dutt, Hemant Kumar, Kishore Kumar, Lata Mangeshkar, Manna Dey, Mohammed Rafi, Mukesh and Talat Mehmood. Each copy of the magazine will also carry a First Day Cover (postage stamp) on Chitralekha released by the Department of Post, Ministry of Telecom & IT in April 2011.

    Chitralekha Group had humble beginnings when its flagship Gujarati magazine, Chitralekha, was launched in 1950 by Vaju Kotak, with a print run of 10,101 copies. Today, the much revered news weekly boasts of over 240,000 copies and is almost a fixture in any given Gujarati household.

  • Chitralekha Group celebrates the best of horology at the second edition of Watch World Awards 2011

    Chitralekha honours best of times

    By A Correspondent

    One of the most respected publications in the field of horology, Watch World, from the Chitralekha Group hosted the second edition of Watch World Awards on September 24, 2011. The jury comprised of several eminent and accomplished members from the watch making fraternities. Other jury members included connoisseurs of watches. The day was moderated by Mr Mitrajit Bhattacharya, President and Publisher, Chitralekha Group.

    When asked how this edition of the prestigious award ceremony is any different, Mr Bhattacharya said “We have not done anything differently this year and haven’t changed the format in any way – It is only a natural progression. It’s only that more brands have participated this year and we have more nominations.  Also, the overall presence of international brands has increased.”

    When asked what kind of a market Indian watches have, Mr Bhattacharya said, “I think the frequency of buying expensive watches in a certain target segment is really increasing. I will still like to add, that if you see the size of the market, it is perhaps not as big as what China (since we like to make China a benchmark). But perhaps, in the next five to seven years our market size will grow, perhaps even comparable to china.”

    The jury members for the awards included Mr Antoine Simonin, an extremely accomplished Swiss master watchmaker and author based in Neuchatel with over 50 years of watchmaking experience; Ms Chhaya Momaya, a leading image consultant; reputed journalist and a keen observer of the luxury space Mr Ayaz Memon and distinguished jewellery designer Ms Varuna D Jani, awarded leading watches across categories like ‘Watch of the Year’, ‘Complicated Watch of the Year’, ‘Sports Watch of the Year’, ‘Watch with Best Design’, ‘Concept Watch of the Year’ and more.

    Jury member, Antoine Simonin, on his second visit to India to judge the awards, commented, “I am honoured to be a part of the jury once again. There has been an exponential increase in the brands and quality of nominations this year. Seeing the response of global brands in the second year, Watch World Award has made a mark for itself in a very short span.”

    At the gala event were spotted industry heavyweights, corporates and bureaucrats like Stephen Forsey, the co-founder of Greubel Forsey watches; Romain Dezaux, Regional Brand Manager of Baume & Mercier,  Mukhtar Mohammed, Regional Market Director of Carl F Bucherer,  Ravinder Zutshi, Deputy MD, Samsung India, Anil Rajput, Senior VP, Corporate Affairs, ITC Limited, Amitabh Kant, CEO & MD – DMIC along with socialites of the city like Sanjeev Dalmia, Maharani Uma Gajapathi Raju, Ramola Bachchan, Sharik Currimbhoy, Raja Aditya Katoch, and other dignitaries.

     

    Awards

     

    The winners in the product categories were Zenith Christophe Colomb which won the award for ‘Watch of the Year’ and the ‘Complicated Watch of the Year’, making it the most successful watch of the evening. While the Tag Heuer Heuer Carrera Mikrograph 1/100th Second Chronograph won the ‘Sports Watch of the Year’ award, Corum Golden Bridge Automatic was adjudged the ‘Watch with Best Design’, Citizen Satellite Wave won the ‘Concept Watch of the Year’ award and Greubel Forsey Invention Piece 2 which was adjudged the ‘Limited Edition Watch of the Year’.

     

    Also presented were the ‘Jewellery Watch of the Year’ award which went to Harry Winston Rendez-Vous and the ‘Fashion Watch of the Year’ award which was won by Harry Winston Rosebud. While ‘The Watch with Most Innovative Material’ was awarded to Hublot “Cathedral” Minute Repeater Tourbillon & Column Wheel Chronograph, the ‘Watch with Highest Utility’ award was presented to Seiko Premier Kinetic Perpetual with Seiko Seiko 5 – 130th Year Collection bagging the ‘Value for Money Watch of the Year’ award.

     

    On the other hand, across the Marketing categories the ‘Best Campaign in Print’ award was picked up by Romain Jerome Moon Dust DNA whilst Titan Purple picked the award for ‘Best Campaign on Television’. While ‘The Best Out of Home Campaign’ did not have a clear winner, the Tag Heuer Connaught Place Boutique picked the ‘Best Boutique’ award and Breitling Air Show – Buochs 2010 and Parmigiani Montreux Jazz Festival 2010 were jointly adjudged the ‘Best Organised Event’.

     

    Watch World hosted MxMIndia.com at the venue of the awards do

  • Watch this space, the Chitralekha Group is going great guns with its global Watch World awards

    Chitralekha group announces watch awards

    By Akash Raha

     

    The Chitralekha group’s Watch World magazine is all set to unveil the second chapter of Watch World Awards 2011 on September 24, 2011.

     

    Commenting on the occasion, Mitrajit Bhattacharya, President and Publisher, Chitralekha  said, “With participation of international brands with their latest global launches, Watch World Award is an international award coming from India’s premier watch magazine. An event made possible, thanks to whole hearted participation by leading and iconic brands and a jury comprising the best from the world of horology, fashion, sports, aesthetics and design.”

     

    According to Chitralekha group, this year’s awards received 40 per cent more entries, 30 per cent increase in nominations and 9 new participating brands. Marquee brands like Harry Winston, Zenith, Baume & Mercier, Carl F. Bucherer, Ulysse Nardin, TAG Heuer, Greubel & Forsey, Breitling, Hublot, Girard-Perregaux, Corum, Montblanc, Parmigiani, Romain Jerome, Seiko, Citizen, Swarovski, GC, Titan, Chronotech etc participated in the awards.

     

    The coveted awards cover eleven product categories and six marketing categories and one mega award named as ‘Watch of the Year’. The product categories are Complicated Watch of the Year, Jewellery Watch of the Year, Sports Watch of the Year, Fashion Watch of the Year, Watch with Best Design, Watch with Most Innovative Design, Watch with Highest Utility, Watch with Artistic Excellence, Value for Money Watch of the Year, Limited Edition Watch of the Year and Concept Watch of the Year. The six Marketing Categories are Best Campaign in Print, Best Campaign on Television, Best Out of Home Campaign, Best In-store Merchandise, Best Boutique and Best Organised Event.

     

    The composition of the product jury members was; Mr. Antoine Simonin, an extremely accomplished Swiss master watchmaker and author, based in Neuchatel with over 50 years of watch making experience; Ms. Chhaya Momaya, leading image consultant of India; Mr. Ayaz Memon, reputed journalist and a keen observer of the luxury space and Ms Varuna D Jani, distinguished jewellery designer. Ms. Sharda Agarwal and Mr. Shripad Nadkarni, founders of Market Gate Consulting and seasoned marketing professionals made up the Marketing Jury. Both the jury panels were moderated by Chitralekha’s Mitrajit Bhattacharya.

     

    Says jury member Mr Antoine Simonin who is on his second visit to India to judge the awards: “I am honoured to be a part of the jury once again. There has been an exponential increase in the brands and quality of nominations this year. Seeing the response of global brands in the second year, Watch World Award has made a mark for itself in a very short span.”

     

    The Award night will be a weekend event (September 24-25), where VIP guests will stay overnight at Jaypee Greens Golf & Spa Resort. The night promises to be an evening to remember with a priceless exhibition of exquisite watches. Next morning guests will enjoy a game of golf at the sprawling 18-hole golf course, one of the best in India.

     

    The Watch World team is committed to making this annual event the most respected word for the watch industry. The event is supported by its partners, AU Finja, Luxure by Louis Philippe, GIA, Chhattisgarh Handicrafts, Bloomberg UTV (BUTV), Mint and Big FM besides outdoor and online partners.