Tag: Charulata Ravikumar

  • Sanctum Wealth Mgmt names Razorfish as Digital AoR

    By A Correspondent

     

    Sanctum Wealth Management has named Razorfish India as its consultant and digital agency of record. Razorfish was selected out of three agencies that participated in the pitch.

     

    Sanctum Wealth Management wants to rapidly expand its digital program and consumer engagement strategies. Razorfish has developed www.sanctumwealth.com , a new consumer website, which is minimalistic, cutting edge and versatile in its experience.

     

    Our Inner Sanctum, a film created by Razorfish, resonates the message Sanctum Wealth Management has for their clients. A message that exemplifies trust, integrity and a collaborative experience in wealth management, which is amplified through their digital platforms, their services and their client approach.

     

    “Our business is highly nuanced and we don’t compromise on quality. Razorfish made a significant effort to understand these nuances and delivered outstanding results,” says Shiv Gupta, Founder and CEO of Sanctum Wealth Management Private Limited.

     

    “This new relationship is an important milestone as we explode our digital efforts, which is a critical component of our clients brand building and digital transformation,” said Bharatesh Salian, Vice President & Head of Strategy at Razorfish.

     

    “We believe in co-owning our clients’ vision, ambitions, dreams and even their problems. Our partnership from the very start was based on this principle and the transformational outcome for Sanctum is a result of this shared vision,” said Charulata Ravikumar, CEO at Razorfish.

     

  • IAA Mentorship Webinar Series to be held in Mumbai

    By A Correspondent

     

    International Advertising Association (IAA) India Chapter has invited Anish Shah, Group President (Strategy) for the Mahindra Group for its next webinar on Google Hangout on 17th December 2015 between 3 and 4 pm. Anish Shah’s key focus areas are strategy development with focus on digitisation and analytics, driving international growth especially in the US and Africa. The Group Strategy office also enables synergies across Group companies. Anish was earlier President and CEO of GE Capital and has had a stint with Bank of America, Bain & Company, and Citibank. Anish is a PhD from Carnegie Mellon’s Tepper School of Business and is alumni of IIM–A.

     

    Srinivasan K Swamy

    Srinivasan Swamy, President, IAA India Chapter & Vice President-Development, IAA Asia Pacific said, “With the changes in technology and growth in digital, major business houses have to adopt and evolve rapidly. This webinar series will have Indian and international experts take us through their brand/company journeys and offer insights for others to learn and adapt from”.

     

     

    Abhishek Karnani

    Abhishek Karnani, Director, Free Press Journal said, “Creativity and storytelling must now be paired with algorithms to capture the attention of consumers in the era of high decibel digital communication. Navigating this landscape can be daunting. Anish’s experience with global digital initiatives will explain the omnichannel approach needed to win and retain consumers. This is the first mentorship webinar we have added to the IAA platform.”

     

    Charulata Ravikumar, CEO, Razorfish  said, “True Business Transformation happens when the organization changes itself from the core with a vision to always lead the path of Innovation for life impact. The IAA has always carried out initiatives to bring such Transformation to the forefront so that the larger audience can be inspired by it”

     

    You can also submit questions for Anish Shah through the IAA India Chapter facebook page – https://www.facebook.com/IAA.IndiaChapter/

     

    The hangout will be broadcast live on our YouTube channel https://www.youtube.com/user/IAAIndiaChapter on 17th December, 3pm IST.

     

    The webinar series has already hosted industry stalwarts like Sanjeev Kapoor, CMO, Citi (India); Ashish Hemrajani, Founder and CEO, Bookmyshow.com; Rajan Anandan, MD, Google (India); Nishant Rao MD, Linkedin (India); Ajit Balakrishnan, Founder, Rediff.com and Julie Roehm, Chief Story Teller, SAP; Tushar Vyas, Managing Partner, GroupM South Asia; Sanjay Mehta & Mr Hareesh Tibrewala Joint CEOs, Social Wavelength et. al.