MxMIndia

Tag: Charu Kishnani

  • With the tagline Bharosa Kar Ke Dekho

    Akshay Kumar in CarDekho new campaign

    By Our Staff

     

    Actor Akshay Kumar continues as the brand ambassador of CarDekho, the leading auto-tech company in India. He features in the company’s latest TVC. With the tagline Bharosa Kar Ke Dekho, the TVC highlights the importance of trust and convenience of selling one’s car from the comfort of one’s home for the best price.

     

    Said Charu Kishnani, Senior VP-Marketing, CarDekho: “It’s great to have collaborated with Akshay Kumar again after our first outing in 2020, which was a massive success. The objective of our campaign is to showcase how CarDekho brings convenience by helping people sell their cars from the comfort of their homes. Akshay’s charisma is a good fit for CarDekho, a company that strives to make life easier and better. Ad is featuring a unique bond between father and daughter and highlighting a true experience of selling a car with CarDekho. This is the first of many more to come. With this new TVC, we are looking to replicate the success story we scripted earlier and hope customers will reinstate their trust in us.”

  • Shakun Advertising executed the new CarDekho 3D Sky LED hoarding

    CarDekho launches campaign

    By Our Staff

     

    CarDekho has launched a billboard advertisement in Jaipur that features a 3D rendition of a car that is driving to the sky with its headlights beaming brightly toward the stars.

     

    Said Charu Kishnani, Senior Vice President, Marketing, CarDekho Group: “Here is a simple idea with an innovative approach on one of the oldest mediums of advertising. It not only attracts the audience but also delivers the message of our new CarDekho Mall which houses 500+ high quality used cars for all to see in Jaipur. While CarDekho continues to soar and reach new heights, we want to maintain that we are India’s most trusted place for used cars. With the onset of Diwali, we want people to light up their lives when they choose to buy a used car from CarDekho.” Shakun Advertising was the partner agency for CarDekho to execute the new CarDekho 3D Sky LED hoarding.