By A Correspondent
Changing Sky, a Pune-based design agency has recently garnered recognition from The Rebrand 100. This Global Awards is the highest recognition for excellence in brand repositioning – and the first and only competition of its kind. Changing Sky has won the recognition for its work for Mapro.
Talking about the journey of the agency, Gargi Sharma, Founder & Principal Designer of the agency said, “The journey of Changing Sky has been much like the “changing sky” itself both challenging and rewarding. Though two years old, we still feel like a start-up in spirit – rearing to go.”
On future plans she said, “Our mantra is to grow with our customers. So the drivers very clearly are to deliver value to them that leads to tangible business results – from growth, profitability and sustainability points of view.”
The agency has worked with clients that largely comprise sectors including FMCG, IT and Engineering sectors. Sharma added, “The playing field is global and we have been working with both national to international customers. The most rewarding though, have been domestic brands with global aspirations, whom we have been able to help carve a niche for themselves in the global marketplace.”
Commenting on their expansion plans, Sharma concluded, “We have lots of plans that we are hoping to turn to reality in the course of the year. I must also add that they will be executed prudently so that there is no compromise on the quality of work – which I have seen happen due to scaling.”