MxMIndia

Tag: Cairn India

  • Cairn India is one of the largest independent oil and gas exploration and production companies in India

    Cairn India awards brand-comm mandate to Leo Burnett

    Samir Gangahar

    By A Correspondent

     

    Cairn India Limited, one of the world’s fastest growing upstream oil & gas company has appointed Leo Burnett as their agency on record for their branding communication requirements in India.

     

    Cairn India is one of the largest independent oil and gas exploration and production companies in India.  Through its affiliates, Cairn India has been operating for close to 20 years playing an active role in developing India’s oil and gas resources. The company is a global player that has been rated as the fastest-growing energy company in the world, as per 2012 & 2013 Platts Top 250 Global Energy Company Rankings.

     

    Samir Gangahar, Executive Director, Leo Burnett, Delhi adds, “We feel privileged to be entrusted with the opportunity of playing a crucial role in the branding communication strategy of Cairn India. It further reinforces our belief in our guiding tenets of ‘Purposeful Brands’ whose message is delivered through ‘Integrated Solutions’. We along with our partners Indigo Consulting, MSLGROUP and Zenith Optimedia look forward to working with Cairn India to devise a programme that utilises all possible communication platforms available.”

     

    At Leo Burnett, the integration drive is a strong and emphatic one given that stories happen across channels and are media-agnostic. Leo Burnett will craft and execute integrated campaigns for Cairn India.

     

    The account was awarded in a pitch process that attracted some of the best-known and largest agencies in the country.

     

  • Cairn India, part of the Vedanta group, is on the lookout for creative, media and PR partners.

    Cairn India invites creative, media, PR partners

    By Shubhangi Mehta

     

    Cairn India, a part of Vedanta Group, which acquired 51-60 percent of its stake in 2010, has invited agencies to be their creative, media and PR partners. The pitch is based out of Delhi. No official confirmation could be attained at the time of filing this report but agency sources close to the development have confirmed the news to MxM India.

     

    There is no incumbent on the account.

    For the record, Cairn started its operations in 1979, when Sir Bill Gammell, the chairman, founded Cairn Energy. In 1988, the company was listed on the London Stock Exchange. Sir Bill Gammell became its first Chief Executive and has held this position for more than two decades. Cairn Energy PLC, a FTSE 100 company, was one of the first UK companies to invest in the Indian oil and gas sector.

     

    In 2010 Vedanta Resources Plc (VED.L) completed its long-delayed $8.7 billion purchase of a majority stake in Cairn Energy Plc’s (CNE.L)

     

    London-listed Vedanta now holds 58.5% of Cairn India (CAIL.NS), of which 20% is held through its Sesa Goa (SESA.NS) unit.