MxMIndia

Tag: Business Line

  • The supplement comes in one handy, 8-page packet, Weekend Life, being brought out by Business Line from July 6

    Business Line launches ‘Weekend Life’

    By A Correspondent

     

    Does Horlicks sell more than Coca Cola in India? Why is the Amul girl suddenly pushing milk, instead of butter? What made a music channel stop airing music? Ever wondered why European kitchen equipment stores are popping up everywhere? Find out all this and more about the business of brands, in one handy, 8-page packet, Weekend Life, being brought out by Business Line from July 6.

     

    One of the sections, Brandline, brings you the stories and the stories behind the stories from the world of advertising and marketing. Along with insight and analysis from some of the leading lights of the industry.

     

    Whether it is food and wine and gyan from leading chefs of India, or an insight into gender issues and how women, including rural women, are changing the face of India, it is all included in the supplement.

     

    Even the tech-savvy will be satisfied with eWorld’s updates on the latest trends, fads and analysis from the world of information technology.

     

     

  • The supplement will focus on luxury products and services including high-end automobiles, travel, jewellery, watches, living spaces and fashion

    The Hindu launches luxury supplement – Watches, Luxury & beyond

    By A Correspondent

     

    Followed by a successful launch in 2011, The Hindu Group of Publications, South India’s most read English daily, has launched Watches, Luxury & Beyond as a monthly glazed tabloid on April 28. The supplement will focus on luxury products and services including high-end automobiles, travel, jewellery, watches, living spaces and fashion.

     

    Targeted at high net worth individuals, corporate managers and discerning buyers, WL is a one-stop shop for information on the finer things in life.

     

    The format will be engaging and dynamic with a focus on collages, trend meters and snapshots on the most important moments in the world of luxury.

     

    This supplement will be published on the last Saturday of every month and will be circulated in 7 important markets along with The Hindu and Business Line: Chennai (with The Hindu) and in Delhi, Mumbai, Bangalore, Hyderabad, Coimbatore and Kochi (with Business Line) with a total circulation of 3,50,000 copies.