MxMIndia

Tag: BSNL

  • To further strengthen its presence

    ShemarooMe inks partnership with BSNL

    By Our Staff

     

    ShemarooMe, over-the-top (OTT) video streaming app, has  announced a partnership with BSNL, telecom service providers to penetrate deeper into India. With this partnership, ShemarooMe will be a part of BSNLs newly launched Broadband plan of Rs. 999 where the users will get full access to ShemarooMe and ShemarooMe Gujaratis vast content library absolutely free.

     

    This partnership will help leverage BSNL users to view entertaining content across various categories while ShemarooMe will be able to reach a wider audience. In addition to the access to its vast content library, partnering with ShemarooMe will have several benefits. It includes increasing the ticket price of their sale, increasing their revenue and engagement on their apps, amongst others. ShemarooMe has a strong partnership network with over 50 partners across platforms such as E-commerce, Banking & Payment App, Telecom, OEMs, Media, and ISPs/Broadband, etc.

     

    This move comes as a strategic expansion as the brand gets access to the deeper pockets of India by way of reaching the diverse audiences. In its endeavour to continue entertaining through variety of content, ShemarooMe will offer the best of formats and mediums to consumers to choose from for their entertainment needs. This further strengthens Shemaroos partner ecosystem and brings immediate benefits to users of BSNL.

     

  • The association will enhance video and broadband technology services for mobile and fixed line

    YuppTV join forces with BSNL for a triple-play service partnership

    By A Correspondent

     

    YuppTV has announced its partnership with telecom service provider BSNL. The two have entered into a triple play partnership for video and broadband technology services for mobile and fixed line.

     

    Commenting on the association, Uday Reddy, Founder and CEO of YuppTV, said: “We are glad to join forces with an industry incumbent like BSNL. Following the association, we have an opportunity to leverage the vast network cultivated by BSNL and bring forth superior technology products and features to a burgeoning user base. AT YuppTV, we are determined to democratize access to cutting-edge entertainment solution through simple yet effective and innovative technology. We look forward to a long-term association and an affirmative response from BSNL’s extensive user base.”

     

    Added Pravin Kumar Purwar, CMD of BSNL in a communique: “As a pioneer in the OTT space for 10 years, YuppTV has been quick to evolve with the changing times, leveraging disruptive technology for providing superior digital and video entertainment products and services such as Live streaming or catch-up TV or exclusive Originals. We are glad to associate with YuppTV to provide an impressive value proposition for consumers in India”.

     

     

  • The agency, which works mostly with public sector firms, has become the first advertising agency in the country to get listed

    Pressman Advertising gets listed in BSE & NSE

    By Shambhavi Anand

     

    Kolkata-based Pressman Advertising, which works mostly with public sector firms, has become the first advertising agency in the country to get listed. The agency got listed on both the National Stock Exchange and the Bombay Stock Exchange, under new rules that allow SMEs and startups to list without going through an initial public offering.

     

    “We have not listed ourselves to raise funds, but to open ways for future growth and strategic alliances,” said Navin Suchanti, director and promoter, Pressman Advertising. He said the agency has no immediate plans for any alliances. “Our intent is to be known for good corporate governance and transparency, which will pave way for future opportunities,” Mr Suchanti added.

     

    Pressman has a large basket of public sector clients and hopes that the transparency brought about by the listing will give it more credibility. It works with clients such as Bharat Sanchar Nigam (BSNL), Delhi Jal Board, Food Corporation of India, Maxwell Industries, Mother Dairy, National Disaster Management Authority, National Fertilizers, National Highways Authority of India, National Law School of India, NHPC and NTPC, to name a few.

     

    Pressman has around 100 employees, 55 of whom also hold stake in the company. The shareholder base stands at 22,000 post-listing. The agency, with offices in eleven cities, operates in four areas – advertising, public relations, digital and financial communications. It reported a net profit of 6.29 crore for the financial year ended March 2013, on sales of 43 crore.

     

    Pressman Advertising shares closed at Rs 12.50 on the NSE at close of trade on Thursday, putting the agency’s market cap at nearly Rs 30 crore.

     

    Source:The Economic Times

    Copyright © 2013, Bennett, Coleman & Co. Ltd. All Rights Reserved

    Licensed to republish

     

  • The mobile game app is among the top 10 paid apps on iOS

    Real Steel boxes its way into Top 10 iTunes Chart

    By A Correspondent

     

    Jump Games, a company owned by Reliance Entertainment’s Digital Arm, has set new records on the Apple iTunes with Real Steel, the official mobile game for the movie, Real Steel.

     

    Real Steel has received a staggering response, it is the first game made by an Indian Studio to touch such impressive figures on the iTunes Chart. The figures say it all: Best Top Sports Paid Apps Rank - 1; Best Top Action Paid Apps Rank – 5; Real Steel climbs to No. 6 in Top Paid Apps (Courtesy iOS)

     

    Real Steel has been in the top 50 list on the App store in countries like theUS, Australia,Canada,Germany and many others.

     

    This Underworld fighting game, which is an actual replica of the Real Steel movie, is set in the near future where 2,000-pound robots fight each other with no rules or regulations.

     

    To keep the player engaged, Jump keeps coming up with constant timely updates for the game ,current one being addition of two new ruthless robots - Twincites and Blacjac.

     

    The game provides high adrenaline rush to the player and he/she can use a mix of standard boxing moves, jabs, crosses, hooks, uppercuts, and some specific Underworld moves, such as low blows, knees to stomach, and so on in the fight. The game is available at just 0.99 cents on Apps store.

     

    Jump Games is a leading International developer and publisher of mobile games, apps and content. It is an integral part of Reliance Entertainment (Digital Business). Jump’s foray and expertise lies into the media and entertainment space.

     

    Jump partners with leading content owners, publishers, mobile operators, handset manufacturers and technology providers. Jump’s experience and expertise in creating innovative and cutting-edge gaming  content reflects in its client roster, which lists some of the best brands from across the world - Codemasters, GLU, Playboy  Hands-on, Dreamworks, Cartoon Network, and Konami to name a few.

     

    Fueling concepts for these ground-breaking games is the domain expertise of Jump’s strong, multi-disciplinary, and cross-skilled team spanning across the US, UK and India.

     

    Distributed across theUS, Europe, South Africa, Australia, the Middle East, and Asia, Jump’s content can be accessed through 80 leading networks across 40 countries as well as global AppStores. The content is available on leading networks like Vodafone, BSNL, TATA Docomo, M1, MTNL, Dialog Telekom, Reliance Mobile World, Telstra, Tele2, TIM, O2, Virgin Mobile, KPN, Telia, 3,Telefonica, Optimus, and Telenor.