Tag: Bloomberg TV India

  • Bloomberg TV India hosts panel discussion on ‘Strategies for Success’

    By a correspondent

     

    Business news channel Bloomberg TV India hosted an exclusive evening with the industry honchos in Mumbai to discuss the growth in business with the right strategy.

     

    The fact that rapid socio-economic changes in the country are having profound impact across sectors set the tone for the evening. Keeping this in view, the panel discussion on “Strategies for Success” highlighted the various issues faced by the new age entrepreneur in the country from planning to execute to scale up the business idea and make a bench mark in the industry. Today, some of the biggest challenges faced by any entrepreneur are finding the right talent, keeping up with innovation, keeping up with government regulation, issues related to governance, managing partners and generating funds for the business.

     

    The panel discussion was a part of the ongoing series ‘Lessons in Strategy’ featuring Dr. Tarun Khanna, Professor, Harvard Business School. In continuation to the earlier series Lessons to Leadership; the current series focuses on issues every entrepreneur faces, and arms them with crucial knowledge to nurture a great idea into a successful business model.

     

    The series includes five interview session with Dr. Tarun Khanna and one panel discussion. Bloomberg TV India brings together leaders of Indian industry and the faculty of Harvard Business School, for a discussion on innovation and how relevant is it to scale up an innovative business idea.  Each episode of the series is based on important entrepreneurial aspects such as starting a new business, Scaling up existing business, Diversification of business, Globalization of the business and sustaining growth.

     

    The panel discussion on “Strategies for Success”, part of the ongoing series “Lessons in Strategy” will be telecast on May 10th at 8.30 pm and 10.00 pm respectively exclusively on Bloomberg TV India.

     

  • Bloomberg TV India asks viewers to upgrade in new brand campaign

    By A Correspondent

     

    Leading English business news channel Bloomberg TV India will launch a new brand campaign that invites viewers to ‘upgrade’ from their current choice of business news channel.

     

    Said Ms. Amrit Rai, Business Head – Bloomberg TV India, on the new brand campaign: “As the nation’s leading English business news channel, our viewers have had the opportunity to watch and listen to some of the biggest names in business share their perspectives and insights. The new brand campaign emphasizes these key attributes of the channel and the inherent advantages that a viewer can enjoy by being with the world’s largest financial news network.”

     

    Vivek Law

    The campaign created by Triton Communication will reflect the inherent benefits that a viewer will get, given the strong content that the channel presents, backed by a strong Indian editorial team led by Vivek Law, Editor Bloomberg TV India and the advantage of its global network, noted a communique. The Triton creative team is headed by Renton D’Souza.

     

  • Bloomberg TV India back with Havas

    By A Correspondent

     

    Sriram Kilambi

    Havas Media India has won back the media mandate of Bloomberg TV India. For a short while the account was with Aegis Media’s Vizeum India.

     

    “Bloomberg TV India is all about catering to the elite key decision makers. Havas has demonstrated expertise in using media innovatively and we look forward to a great new relationship,” said Sriram Kilambi, President, Bloomberg TV India in a statement.

     

     

    Anita Nayyar

    “It is wonderful to renew ties with Bloomberg TV India. We are closely tuned in to their brand philosophy and keen growth path. Our meaningful brands framework is perfectly suited and will increasingly be applied to create connections to further enable Bloomberg TV India to talk to their audience on this trajectory”, said Anita Nayyar, CEO Havas Media Group, India & South Asia.

     

     

     

    Mohit Joshi

    “We are glad Bloomberg TV India thought us the correct people to partner with for their future plans. It is an interesting product and they are good people to work with; it is wonderful to have them back,” added Mohit Joshi, Havas Media Managing Director.