By A Correspondent
Big FM is back again this year with the Big Tamil Entertainment Awards, its annual entertainment awards show catering to various fields such as Tamil Cinema, Music, Dance, Theatre, Television and Sports.
This people’s award to recognize and acknowledge the contribution of talent in the Tamil entertainment industry is driven through on-air and on-ground activations by the radio network, and this year takes it a notch higher with south star Dhanush as its face.
Partners in the awards include The Hindu (National Print Partner), Le Royal Meridian (Hospitality), Jaya TV (Television) and Skywalk (Mall).
Commenting on the occasion, Ashwin Padmanabhan, Business Head, North and South, 92.7 Big FM, said, “The talent prevalent in the southern entertainment Industry is enormous. We wanted to seize this opportunity to establish a platform for talent across various fields to be promoted and honoured.”