Tag: Bhavesh Kosambia

  • Bhavesh Kosambia joins Wondrlab as Content Lead

    By Our Staaff

     

    Wondrlab has appointed Bhavesh Kosambia as Content Lead. As a part of strengthening its creative leadership team, Kosambia will report to CCO Amit Akali and lead a set of key accounts and talent.

     

    Kosambia was last with Grey as Group Creative Director. Said Akali on the appointment: “I’ve been lucky to work with Bhavesh in the past. Both, as a creative person and as a film maker. He’s done some of our best work as a director and I’ve seen him do his magic as a creative team lead. He’s one of those rare people that is constantly learning and evolving. And I’m sure he’ll quickly get down to doing cutting-edge, platform first, tech-led work. We are also clear that inhouse talent is going to get all possible opportunities, especially with our in-house production set up – Bhavesh has already directed a few films for us, including the recent ‘Karva Chauth’ film for Bharat Matrimony. Most importantly, he’s someone our clients can depend upon as a partner and support system to build their brands.”

     

    Bhavesh Kosambia, Creative Lead, Wondrlab, adds, “I have always believed that any place is made by the people who work there and my association with Wonderlab and What’s Your Problem for the last couple of years has just proved me right again. The energy, dedication, and quest for doing something different by Amit, Rakesh and Saurabh can only be experienced only if you work with them. Currently the place is buzzing with talented and hungry for good work people and equally hungry for good work clients. Honestly speaking I feel like an extended family who has come to feast at a table where everyone is already enjoying whatever they are supposed to do. And I am sure I too will be able to join the party.”

     

  • Forget the art of adjusting, notes Serendipity

    By A Correspondent

     

    The new Serendipity campaign highlights adjustments that a home buyer in Mumbai has to make. With fabricated addresses such as “Upper – This”, “New – That” and “Annexe – Somewhere Else” to compensate for mini-sized apartments, inferior quality of living, delayed or undelivered promises, we’ve always had to settle for less and learn to adjust. The Forum Group says it’s time to forget this Art of Adjustment.

     

    Said Vidyut Saraf, Deputy Managing Director, Forum Projects: “While the Forum group may be extremely well-known and respected in Eastern India, we wanted to create a clutter-breaking campaign for our first Mumbai property. We have always believed in identifying global market dynamics, choosing strategic locations of the future, and creating iconic assets and Serendipity is one such project.”

     

    Said Bhavesh Kosambia, Senior Creative Director, Grey Group India, who has directed these films: “Very rarely do we get clients who allow you to explore more than just showcasing the product, more so in real estate. The lure of showing glamourous apartments and infinity pools is too hard to resist. These films however are so simplistic in their execution and yet truthfully hard hitting.”