MxMIndia

Tag: Bharat Matrimony

  • BharatMatrimony will launch a 360 degree marketing campaign featuring ads to target singles of marriageable age

    Bharat Matrimony ad with Dhoni looks to drive social change

    By A Correspondent

     

    BharatMatrimony has launched its ad film ‘Find Your Equal’, starring MS Dhoni, which focuses on women’s right to equality in a relationship.

     

    Talking about the campaign, Murugavel Janakiraman, Founder and CEO – Matrimony.com said: “BharatMatrimony is constantly looking to break new ground and change the social perspective about relationships and marriage. We understand and believe that marriages are happier and successful when there is equality in the relationship. The insight came from consumer interactions and through surveys on social media. It is BharatMatrimony’s endeavour to understand changing customer expectations and aspirations and to highlight the same to drive social change.”

     

     

  • Bharat Matrimony will soon launch a 360-degree marketing campaign

    MS Dhoni is now face of Bharat Matrimony

    By A Correspondent

     

    Bharat Matrimony has announced that it has roped in Indian cricketer Mahendra Singh Dhoni as its brand ambassador.

     

    Said Murugavel Janakiraman, CEO – Matrimony.com: “We’re proud to be associated with MS Dhoni, an iconic sportsperson. We feel it’s a good fit because he’s an inspiration for millions of youth because of what he’s achieved for the country through his admirable leadership qualities. Dhoni also inspires through his happy marriage, his caring dad and loving husband image.”

     

    Added Arun Pandey, Chairman of Rhiti Sports, which exclusively manages Dhoni’s commercial endorsements: “One of the key elements of the wedding industry is the trust of the consumers and we are happy with the way Bharat Matrimony has gained it. I am confident this partnership with MS Dhoni will do well in the days to come.”

     

     

  • The focus of the week-long trip is to invite the Chinese companies to set up in India

    Kunal Shah leads IAMAI CEO’s trip to China

    By A Correspondent

     

    Kunal Shah, Founder & CEO, FreeCharge and Chairman of the Internet and Mobile Association of India (IAMAI) would lead 20 CEO’s for a week-long trip to China, beginning June 24.

     

    Members of the team include: J Murugavel, Founder & CEO, Bharat Matrimony; Amarjit Batra, CEO, OLX India; Pawan Gadia, CEO Retail & Online, FernsnPetals; Ms Neelu Singh, CEO Ezeego1; George Antony, MD, UAE Exchange; Dippak Khurana, Founder & CEO, Vserv & Vmax; Nitin Gupta, Co-founder & CEO      PayU India; Ankur Singla, Founder & CEO, Helpchat, Vivek Pani Co-founder & CTO, Reverie; JRK Rao, Founder & MD, Rage Communications; Badri Sanjeevi, CEO, Mauj Mobile; Manish Chopra, Co-founder & CEO, Zovi; Sahil Chalana, Founder, College Dunia; amongst others.

     

    The focus of the week-long trip is to invite the Chinese companies to set up in India; invest in Indian start-ups; gain Ideas for new businesses and exchange insights for scaling-up.

     

    The delegation will meet officials from Alibaba, Baidu, Ctrip, Cheetah Mobile; Xiaomi in Beijing and Shanghai. The team would also meet investors like Ant Financials and Start up Street during the week-long trip.

     

    Speaking about the delegation, Dr. Subho Ray President, IAMAI, said, “Scale and scalability is one of the most important things to learn in China.  Apart from key meetings, the delegation will also visit large internet and ecommerce companies to get first hand feel of scalability.”