By Our Staff
Believe India, the digital music company, has appointed Pitchfork Partners as its communication counsel to manage its brand strategies in India.
Said Vivek Raina, Managing Director – Believe India: “We are excited with our association with Pitchfork Partners. Their experience and understanding of the industry align with Believe’s objectives and will help us reach emerging independent artists and labels in the digital world. We are focused on building a community in which independent artist and labels will get a platform and partnership to build their fanbase and enhance their revenues in the digital world.”
Added Jaideep Shergill, Co-Founder, Pitchfork Partners: “We are delighted to work with Believe India, given its leadership position in this competitive industry. It’s a great opportunity for us to drive their messaging across audiences in the country. We look forward to reaching new heights with Believe.”