DHFL Pramerica Life Insurance Company Limited (DPLI) announced the launch of the second edition of Behtar India campaign. Launched last year, the campaign supports the community to step forward and help itself in achieving better health, hygiene and environment standards. The eight-month campaign will focus on three main pillars – health, hygiene and environment (recycling).
Said Anoop Pabby, MD & CEO, DPLI said: Through this campaign, we intend to bring together some of key sections of the society like schools, children, corporates and ordinary citizens under a unified
On associating with the Behtar India campaign, a spokesperson of Republic TV said: “We are proud to be associated with Behtar India and be a platform which promotes change makers who are determined to create a sustainable environment, and provide health and hygiene to our communities that need it the most. With this campaign we are sure to achieve solutions by bringing together communities and sharing the power of change with the citizens of our country.”
The initiative is a contest for schools and students, a CSR and an employee engagement window for companies, social service for individuals, an amplification tool for the municipal corporations and for the under-privileged children, it is an opportunity to receive free health benefits.