Tag: bates india

  • Sanjay Thapar is new CEO of Bates India

    By Amit Bapna

     

    Sanjay Thapar, currently the Group President, North and East, at Ogilvy India is tipped to take over as CEO, Bates India. He would be relocating to Mumbai to take over the reigns at the much-in-news agency.

     

    Mr Thapar is known to have turned around Ogilvy’s Kolkata office some years back and has also been known to have turned round the Delhi office of Ogilvy in the recent years. The IIM-Lucknow alumni started his career at Bata India, moved to Mudra Advertising and then to Ogilvy where he has been around for 14 years.

     

    Confirming the news of the appointment Mr Thapar said: “I am very excited and am looking forward to take on this challenging Chairman, Bates Asia.” On being asked why he was chosen for this position which has been much in news for a while, he laughed it off saying that the people who selected him – Ranjan Kapoor, chairman, Bates India & country head, WPP India and Tim Isaacs – Chairman, Bates Asia – would be best positioned to answer this.

     

    Mr Thapar has now been entrusted with the ‘turnaround’ job at the ailing WPP agency that has seen some high profile movements in the last few months, that include its former CEO Sandeep Pathak and regional executive creative director and chairperson, Sonal Dabral.

     

    It would be interesting to see Mr Thapar’s recipe for success at the agency that has had mixed fortunes in most of the APAC region, with some strong pockets and many weak ones.

     

    As recent as last year, the agency had announced a rebranding of its identity as well as its philosophy to become the ‘Changengage’ agency.

     

    Source: The Economic Times
    Copyright © 2012, Bennett, Coleman & Co. Ltd. All Rights Reserved

     

  • [Flashed y’day] Ranjan Kapur is new Bates chairman

    Veteran adperson Ranjan Kapur has agreed with the Regional Management of Bates Asia to step into the role of Chairman Bates India. It will be in addition to his current role as Country Head, WPP, India.

     

    In his new role, Mr Kapur will work closely with the senior management of Bates India to fire a new ambition and help develop an organization structure that offers more relevant ways of engaging with clients and consumers “Bates has developed an exciting new ‘changengage’ philosophy that helps provide solutions that are both media and discipline neutral, and it has through the line capability and resources, to deliver them. To drive this thinking forward we are in conversations with a few new age thinkers and we hope to finalize on the CeO for bates India very shortly,” said Mr Kapur in a communique.

     

    Mr Kapur has been informally engaged with Bates ever since he stepped down as Chairman of Ogilvy. Mr Dheeraj Sinha, Regional Head of Planning feels that Ranjan will help galvanize the people at bates India. “His reputation precedes him and he hasn’t lost any of the passion and drive he displayed when he led Ogilvy to the top.”

     

    “The recent departures at Bates India, have presented us with an opportunity to put the right leadership in place”, says Mr Tim Isaac, Regional Head of Bates Asia. “I am delighted to renew my partnership with Ranjan. I have worked with Ranjan many times since I first arrived in Singapore in 1986. With Ranjan as Chairman and a new CeO in place shortly we will be looking to accelerate our growth in India”.