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Tag: Baahubali

  • The animated series will debut on 10th December

    Colors to air animated series ‘Baahubali: The Lost Legends’

    By A Correspondent

     

    Blockbuster film Baahubali is set for its television debut in the form of an animated series called, Baahubali: The Lost Legends. Starting December 10, the series will air every Sunday at 11.30am on Colors.

     

    Produced by Arka Media Works and Graphic India, the series features all new original stories from acclaimed filmmaker S S Rajamouli. The series is set before the incidents happened in ‘Baahubali: The Beginning’ and ‘Baahubali 2: The Conclusion’.

     

    Commenting on the premiere, Raj Nayak, COO – Viacom18 said: “The beauty of an animated storytelling is that it connects with all age groups. Baahubali: The Lost Legends is one of the few made-in-India series that matches its western contemporaries in terms of its narrative, quality of animation and background score. Keeping up with our promise of providing wholesome entertainment to the viewers, we are delighted to be bringing the folklores of Baahubali on TV and make their Sunday mornings even more entertaining.”

     

    Baahubali: The Lost Legends has been created by S.S. Rajamouli and Sharad Devarajan who are the producers, along with Shobu Yarlagadda and Prasad Devineni of Arka Mediaworks and Jeevan J. Kang, Graphic’s EVP Creative and series writer, Ashwin Pande.

     

     

  • The brand is targeting Rs 20-25 crore of retail sales alone from their merchandising & licensing revenue

    Black White Orange Brands partners with Arka for Baahubali merchandise

    By A Correspondent

     

    Black White Orange Brands, a licensing and merchandising solutions agency, has been appointed global licensing agent by Arka Mediaworks Entertainment LLP for Baahubali.  The sequel, Baahubali 2 – The Conclusion is scheduled to hit screens in April 2017.

     

    Black White Orange will work closely with Arka Mediaworks to conceptualise designs, represent the Baahubali franchise across a wide range of categories and also look at several licensing and retail partnerships, globally.  Having already signed leading international names like Paramount Pictures, Game of Thrones, Universal Pictures etc. till date, Black White Orange make their first Bollywood brand foray with Arka Mediaworks and their popular franchise - Baahubali.

     

    Talking about the association, Shobu Yarlagadda, CEO at Arka Mediaworks said, “We are delighted to launch our branded merchandising portfolio and we are glad to have found a partner in Black White Orange.  We are confident that its unique and promising strategic approach will build the Baahubali brand in India and help us reach our fans.”

     

    Bhavik Vora, Founder & CEO at Black White Orange says, “When we established Black White Orange a year back, we had a vision of creating a world-class merchandise programme of cult Indian brands. After the successful launch of Yuvraj Singh’s brand YWC recently, we are extremely excited to bring to life, the biggest blockbuster of all time, ‘Baahubali’, through a well conceptualized, high-quality merchandise program for Indian & global fans.”