Media.Monks has fortified its leadership team with the appointment of Atif Rahman as Head of Client Relationships.
Rahman brings more than 21 years of extensive industry experience, having previously spearheaded the flagship portfolio for Samsung India at Cheil and played a pivotal role in consolidating the Coca-Cola business under the WPP banner during his tenure at Ogilvy.
Said Robert Godinho, MD India: stating, “With Atif on board, Media.Monks India is fully charged to deliver tech-first solutions and creative excellence,” adding:“Brands and consumers across the market are rapidly adapting to an increasingly social, digital and AI empowered world. Our unique approach is to harness the power of both creativity and technology to enable brands to gain competitive advantage in this dynamic environment. For example, innovations like Monks.Flow leverage AI and data to accelerate efficiencies and increase campaign effectiveness by up to 70%.” he added.