Tag: Ashish Patkar

  • Monk Media Network celebrates third anniv, unveils new identity

    By A Correspondent

     

    Started in January 2016 with five people with an HQ in Mumbai, the agency has seen now has added a full-fledged studio space to their infrastructure set-up. The agency has seen rapid growth and caters to global clients like NBA and Unilever.

     

    Said Ashish Patkar, Founder & CEO of Monk Media Network: “Digital communications today is about having an engaging and relevant conversation with your consumer. Monk in its new identity is putting conversations at the heart of everything we do be it content creation, social media or video production.”

     

     

  • Prashant Tekwani joins Monk Media Network

    By A Correspondent

     

    Monk Media Network, which is completing its first year of operations in January 2017, has appointed Prashant Tekwani as Senior Vice President, to strengthen its leadership team.

     

    Tekwani, who till recently was the Associate Vice President at iContract and headed major accounts like Google, YouTube and HSBC will bespearheading the Business Management and Brand Strategy unit at Monk Media Network.  “I have always been an entrepreneur at heart and the challenge of building one of the most exciting and upcoming agencies was too enticing. We hope to attract the right kind of clients and talent who demand nothing short of great ideas”, he commented on his new role.

     

    Speaking on the appointment, Ashish Patkar, Founder & CEO, Monk Media Networks said: “We are glad to have Prashant onboard with us. He is a rare suit that is as bothered about the idea as he is about the billing. We are sure that his cross-category brand experience and incisive insights will be a major value add for our clients.”

     

  • Presidency campaign takes you back in history

    By A Correspondent

     

    Presidency University has unveiled a new campaign conceptualised by Rediffusion Y&R depicting the life-changing questions by celebrated personalities from Presidency University’ various batches ever since 1817.

     

    The university had empanelled Rediffusion Y&R for handling its creative mandate for the celebration of its 200 years. This bicentennial celebration of the prestigious university is a national as well as an international event, with seminars in India, Britain and in the US.

     

    Said Rahul Jauhari, Chief Creative Officer – Rediffusion Y&R:

    “It has been a privilege for the team to work on such a prestigious occasion for one of the iconic educational institutions of India. In the process, we discovered that the contribution of Presidency College to the nation has been so much greater than what is known to most of us. I hope the work helps bring a bit of that to the forefront.”

     

    Added Suparna Mucadum, Vice President – Rediffusion Y&R Kolkata: “Education is not only about teaching answers, it is also about inspiring questions. Questions have the power to change the world and that’s what Presidency has been doing best in the last 200 years.”