MxMIndia

Tag: Arun Unni

  • New services to provide 24X7, ad-free movie viewing experience for fans of Tamil & Telugu Cinema

    Tata Sky launches regional cinema for the Southern market

    By A Correspondent

     

    Tata Sky has recently launched value-added services – Tata Sky Telugu Cinema and Tata Sky Tamil Cinema.  Said Arun Unni, Chief Content Officer, Tata Sky: “Telugu and Tamil film industries today have a fan following that transcends the state boundaries and captures the interest of viewers across the country. To cater to the ever-increasing demand for regional cinema, Tata Sky has partnered with Star Maa for Telugu films and Star Vijay for Tamil films to offer the best of content in an ad-free format to all movie lovers.”

     

     

  • The service, launched in partnership with Shemaroo, will give subscribers access to more than 120 films, 500 songs and the best in Marathi theatre

    Tata Sky launches Marathi feed for viewers

    By A Correspondent

     

    Tata Sky has launched Tata Sky Marathi Cinema, a new service bringing Marathi movies, songs and plays to subscribers. In the launch film, actor Swwapnil Joshi adds light on the irreplaceable treasures of Marathi Cinema that will be available on the service.

     

    The service, launched in partnership with Shemaroo, will give subscribers access to more than 120 films, 500 songs and the best in Marathi theatre. Viewers will be able to watch as many as three movies a day apart from access to plenty of ad-free content including comedy special and trailers.

     

    Said Arun Unni, Chief Content Officer at Tata Sky: “Tata Sky Marathi Cinema, like Tata Sky Bangla Cinema and Tata Sky Punjab De Rang, is a reaffirmation of our belief that there is considerable demand and interest for a good regional cinema experience – high quality movies and plays in a convenient ad-free format. Marathi Cinema is currently amid a resurgence, appreciated not just by Marathi speakers but by cinema lovers across the country. This product is our way of engaging lovers of iconic Marathi masterpieces.”

     

    Added Hiren Gada, Director – Shemaroo Entertainment: “Shemaroo Entertainment is pleased to associate with Tata Sky and bring the finest of marathi films, songs and theatre on Tata Sky Marathi Cinema. The service will be fueled by Shemaroo’s exhaustive and eclectic library of content and programming expertise. Our endeavour has always been to add value to our business partners and boost their offerings with our content prowess. With strong, bold, wide content and scaled production values, Marathi cinema has not just managed to grow in the recent past but also break the regional shackles and create a buzz amongst cinema lovers.  We are confident that the audiences will enjoy this new offering.”