By A Correspondent
- Sumit Kumar
Havas Media India has appointed Sumit Kumar as General Manager, Mobext India while S V Sunilkumar, has joined as Business Head Digital-Mumbai.
In tune with the group’s integrated structure, Havas Media India’s full-service digital portfolio includes digital media planning and buying, display advertising, digital direct response, search engine marketing, SEO, pay-per-click, social media, as well as ‘Mobext’ for mobile solutions and performance marketing using data and analytics.
- Anita Nayyar
Speaking on the appointments, Anita Nayyar, CEO, Havas Media Group, India & South Asia, said, “Digital is a focal point for us and these appointments will further consolidate our attempt to offer the latest digital services to our clients. Both Sumit and Sunil are talented and committed digital players – we are glad to have them on board.”
“Sunil and Sumit are mandated to entrenching and expanding the Havas Digital footprint in Mumbai and India”, added Anurag Bhatnagar, MD-Digital, Havas Media India.
- Anurag Bhatnagar
“Mobext not only provides mobile solutions to engage the customer but can also help brands make their sales force more effective with our enterprise solutions – a unique proposition in itself. The profile is a huge challenge and opportunity to create unique experiences and expand the Mobext offering in India,” explained Mr Kumar.
Commented Mr Sunilkumar: “As a digital enthusiast, it is always exciting to work with an agency whose mantra is ‘Digital at its core’. Havas Media has been on an aggressive growth path and again it is good to be where the action is. I look forward to creating some of this action”.
