MxMIndia

Tag: Anurag Bansal

  • The Asset Triple A Awards are Asia’s defining recognition for excellence in the financial industry

    Triple A Asset Awards confers recognition on DDB Mudra Group and Deutsche Bank

    By A Correspondent

     

    In an award ceremony organized at Hong Kong, DDB Mudra Group and Deutsche Bank were awarded with Triple A Assets Awards by Asset Publishing and Research Ltd. for being the Best Cash Management Solution in India.

     

    The Asset Triple A Awards are Asia’s defining recognition for excellence in the financial industry. This reputation has been built upon the stringent methodology, combined with the rigorous approach to the selection of the winners of the coveted Triple A (Asset Asian Awards). The awards are adjudicated by The Asset’s Board of Editors who collectively have several decades’ worth of evaluating industry awards in Asia.

     

    The recognition was conferred on DDB Mudra Group and Deutsche Bank following a stringent awards process which involved a formal written submission, a half-day assessment meeting with the independent judging panel, and client interviews and feedback.

     

    The award winning entry by the agency and Deutsche Bank explained the initiatives undertaken by DDB Mudra Group to start a major integration project with Omnicom and how the agency reviewed its banking and cash management requirements to ensure it was positioned for growth and global performance. Deutsche Bank has been engaged with the group, locally over the last one and a half year advising them on their cash pool across multiple legal entities; this partnership was based on the Deutsche Bank’s in-depth understanding of this highly regulated subject. As a part of re-evaluation of its banking in 2014, the agency was looking to identify potential areas of efficiency based on automation, technology & improved risk controls. Deutsche Bank’s thorough understanding of the industry along with a detailed knowledge of the agency’s systems & processes was key in customizing solutions.

     

    Anurag Bansal

    On receiving the award, Anurag Bansal, Chief Financial Officer, DDB Mudra Group quoted, “It is our honor to receive the Triple A Assets Award for ‘Best Cash Management Solution in India’ by the Asset, which comes as a validation to the continuous innovation of our financial solutions that answers to our organization’s needs. We look forward to continuing in excelling in the development of our processes and methodology to what best fit the ever growing needs of our business. The Cash Pooling Mechanism and Virtual accounts ensure a dramatic shift from disjointed cash management activities to strategically aligned tangible outcomes.”

     

     

     

  • January 1 saw Director-Finance Anurag Bansal step into the shoes of CFO Dilip Upadhyaya

    DDB Mudra Group elevates Anurag Bansal to CFO

    By A Correspondent

     

    Anurag Bansal

    The DDB Mudra Group has announced Anurag Bansal as CFO of DDB Mudra Group effective January 1.

     

    In his new role, Mr Bansal will oversee the finance, legal, commercial, and IT functions across the group, in addition to heading the financial integration of the DDB Mudra Group with Omnicom Group Inc.

     

    Mr Bansal, who has been with DDB Mudra since January 2008 was until recently designated Director-Finance. He took charge from Dilip Upadhyaya who has stepped down as CFO after 26 years with the ad agency network. Mr Upadhyaya will continue with the group as a Consultant.

     

    Madhukar Kamath

    Said Madhukar Kamath, Group CEO and Managing Director, DDB Mudra Group, on the appointment: “In the short span of six years with us, Anurag has grown tremendously within the DDB Mudra Group. Apart from his professional capability and competence, I truly admire his energy, enthusiasm and leadership qualities.”

     

    Commenting on his new role, Mr Bansal said, “I am very excited to step in to the role of the Group CFO.The journey for me has just begun and I look forward tosome challenging yet exciting times ahead!”

     

     

     

  • The architecture & identity of the new DDB Mudra Group will be shared with the media on February 28.

    DDB Mudra announces new ‘A’ team

    By A Correspondent

     

    Madhukar Kamath, Group CEO and MD DDB Mudra Group announced on February 23 that the restructuring of the Mudra Group is complete, and shared a slew of changes in responsibility of his ‘A’ team, pursuant to the Group’s integration with Omnicom and DDB Worldwide.

     

    The architecture & identity of the new DDB Mudra Group will be shared with the media at a press meet scheduled on February 28, in the presence of John Zeigler, Chairman & CEO – DDB Asia Pacific, India & Japan. The effective date for the change of identity and the roll-out will be March 1.

     

    With regard to his senior team, Mr Kamath announced the following:

    Rajiv Sabnis will be President – DDB Mudra Group and will report to him.  He will be responsible for building the DDB Mudra and Mudra brands in Mumbai and the Western Region. He will also be responsible for initiating integration projects and business for DDB MudraMax from the existing clients within DDB Mudra and Mudra.

     

    Ranji Cherian will be President – DDB Mudra Group and will also report to him. He will be responsible for building the DDB Mudra and Mudra brands in the South. He will be responsible for initiating integration projects and business for DDB MudraMax from the existing clients within DDB Mudra and Mudra in the South.

     

    Anurag Bansal will be Director Finance, DDB Mudra Group.   He will now function as deputy to the Group CFO, Dilip Upadhyaya.

     

    Sudarshan Banerjee, apart from his role as Head, Mudra Ahmedabad, will now also be Director – Business Development, DDB Mudra Group and will report to the Group Chief Operating Officer, Pratap Bose.

     

    After a successful stint in Mudra West, Arijit Ray (currently President – Mudra West) will now work with Mr Kamath on a new assignment in the DDB Mudra Group, possibly in the DDB Asia-Pacific network.

     

    “With these changes in place and with Mandeep Malhotra (Mandy) driving the Experiential, Retail and OOH Agenda, Aneil Deepak (Andee) leading the planning and creative function in DDB MudraMax as National Head – Ideas, N.P. Sathyamurthy driving the MudraMax media agenda, Venkat Mallik running RAPP and Tribal DDB, Soumitra Sen and his fast expanding DDB Health & Lifestyle practice, Ashish Mishra in Water, and Radha in Maatra, Vandana Das joining us as President – DDB Mudra Group in Delhi in mid March, Sonal Dabral coming on board as the Chairman & Chief Creative Officer, from  March 1, and Pratap working closely with me as the Group COO and  driving the entire New Business Agenda, I look forward to exciting days ahead,”  said Mr Kamath.

     

    DDB Mudra Group isIndia’s largest integrated marketing communications and services network. Its customized and collaborative approach helps its clients build valuable and enduring brands. The group’s capabilities span Advertising, Media, Digital & Data marketing, Experiential marketing (Promotions, Events, Rural), Trade marketing, Youth marketing, Localization & Pre-Media services and Brand Strategy & Design consultancy.

     

    With over 1,100 employees and 26 offices, offering direct contact across 1,75,000 villages, 4000 towns, 3500 schools and nearly 7 million students, the DDB Mudra Group was India’s most awarded agency network at Cannes, Spikes and Abbys among others in 2011.