By A Correspondent
Draftfcb+Ulka has hired Anirban Chaudhuri as Head of Strategic Planning for its Delhi operations. He comes in with 18 years of expertise in brand advisory and integrated marketing communications development, having worked with leading domestic and multinational players for India as well as South East Asia.
Mr Chaudhuri has worked at Shining Strategic Consultancy, IMRB International, TNS, Dentsu and DDB Mudra Group in the past and most recently was experimenting in the digital space with a marketing knowledge portal.
Said Arvind Wable, Advisor to the Board: “Anirban brings a unique combination of brand consultancy, market research and a keen insight into digital & social media which will be a valuable addition to our strategic planning efforts.”
Added Sanjay Tandon, COO, Draftfcb+Ulka Delhi operations: “Anirban has a close connect with our value system and with his diverse experience promises to play a game changing role in creating brandwealth for our clients.”