Condé Nast India has announced the appointment of Pankaj Singh Parihar as Chief Business Officer. Parihar will report to Alex Kuruvilla, Managing Director, Condé Nast India.
Alex Kuruvilla
Said Kuruvilla: “2021 was the year when Digital + Video became the largest commercial platform for Condé Nast India. The future growth will continue to be driven by these platforms along with our events business, which is beginning to make a comeback. I am excited to have Pankaj on board with us as his experience in driving large scale digital transformation for businesses across industries will be significant as Condé Nast aims to strategically partner and provide our digital audience and data (1P) and content (IP) capabilities.”
Pankaj Singh Parihar
Added Parihar: “Condé Nast has recently been through a global transformation and it’s an exciting time to be part of the company. The premium brands of Condé Nast India have always been a source of inspiration to me and I am eagerly looking forward to working with Alex Kuruvilla and leading the commercial teams at Condé Nast India towards the next phase of growth, business transformation and digitisation of the organisation.”
Condé Nast India today announced the appointment of Jabir Merchant as Chief Digital Officer – Sales and Maharsh Shah as Creative Producer – Fiction. Both will report to Alex Kuruvilla, Managing Director of Condé Nast India.
Said Alex Kuruvilla, Managing Director of Condé Nast India: “2021 will be a pivotal year for Condé Nast India as we further align our business to Condé Nast global priorities. Our mission is to position Condé Nast India as a thought-leading, digital publisher and a preferred premium advertising platform for brands. To succeed, we have restructured and re-skilled our digital sales organisation that will fully leverage our strengths and tap new opportunities presented by the growth in digital advertising. At the same time, we will need to build on the strengths of our legacy business and gain more ground, developing even deeper relationships with advertisers. Together, Chief Digital Officer – Sales Jabir Merchant and Chief Business Officer Arjun Mehra, who oversees our legacy business, will be pivotal in leading this transition as we step into a new era.”
Commenting on the Vogue Business Launch Alex Kuruvilla, Managing Director, Conde Nast India said: “Vogue Business will provide a much-needed window to the world of fashion and luxury – the Indian fashion and luxury industry will have an opportunity to tap into the unique insights provided by Vogue’s global network of journalists and editors. This truly global platform will provide a detailed insight into trends and technologies that will impact the industry, news updates in the fashion business and in-depth analysis across the fashion world.â€
Vogue Business is edited by Lauren Indvik, a seasoned fashion and business journalist and former Editor-in-Chief of Fashionista.com. For the past two years, she has led the Vogue International news and features team in London, collaborating with Vogue teams globally.
Deepika Padukone with Alex Kuruvilla (MD Conde Nast India) & Manju Sara Rajan, Editor of Architectural Digest India
By A Correspondent
Publishing group Conde Nast India launched their fourth magazine title, the Indian edition of AD Architectural Digest, following the success of premium luxury magazines Vogue, GQ and Conde Nast Traveller. Architectural Digest in India will position itself as the most trusted authority on design, architecture and living.
AD India is the ninth edition of the magazine, after the United States, Italy, Germany, France, Mexico, Russia, Spain and China. It is targeted towards the affluent Indian population in the age group of 25 to 50 years who aspire for fashionable living spaces. The magazine aims to capture the attention of new home owners and renovators, architects and designers as well as design enthusiasts.
Speaking on the launch of Architectural Digest in India, Alex Kuruvilla, Managing Director of Conde Nast India said: “Having established leadership in the luxury lifestyle magazine space with Vogue, GQ and Conde Nast Traveller, we are happy to extend our portfolio and bring Architectural Digest in India, recognized as the world’s design bible – the most trusted authority on design, architecture and living to Indian homes.”
The bi-monthly magazine will be priced at Rs150. AD’s editorial content is broadly divided into four key parts, including AD Discover with a focus on news, trends and lifestyle; AD Perspective bringing to light the people who matter; AD Spaces featuring the most beautiful homes and the AD Inside section sharing advice and tips on the must-have products. Key target markets for the magazine include metros like Mumbai, New Delhi and Bangalore.
Manju Sara Rajan, editor of Architectural Digest India shared: “The editorial content of this bi-monthly magazine will contain photo spreads of the best homes in the world, feature stories on the latest trends and people in design plus advice on practical solutions for home improvement. AD will become an essential resource for refined home-owners planning luxurious spaces.”
“By showcasing the best of contemporary Indian design and key international trends, AD will help readers visualise, plan, adapt and innovate homes to reflect the personalities of the people who live in them,” she added.
The launch event of AD was held in Delhi on March 9 at the Aman in association with India Design Forum (IDF) and supported by Absolut elyx and Maserati.
Architectural Digest, an interior design magazine published by Conde Nast was founded in 1920. The magazine is aimed at an affluent and style-conscious readership. AD is positioned as the most trusted authority on design, architecture and living. The Indian edition of AD Architectural Digest will present the very best of international and Indian architecture and design.
Conde Nast, a division of Advance Publications, sets the benchmark for magazine publishing excellence. Conde Nast currently operates in 24 countries, publishing 126 magazines, and with 98 innovative websites from Conde Nast Digital. Recent print launches include GQ inBrazil, Wired in the UK and Italy, Vogue in Turkey, and Conde Nast Traveller in India . Conde Nast India is a 100 per cent owned subsidiary of Conde Nast International.
