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Tag: Ajit Gurnani

  • Both appointments will help Zenith put out passionate, exciting and compelling work, said Group CEO Tanmay Mohanty

    Zenith refreshes top deck. Jai Lala is COO, Gurnani is Chief Client Officer

    By A Correspondent

     

    Media agency network Zenith India has announced new appointments at senior levels. Jai Lala has joined for the newly created position of Chief Operating Officer (COO) at Zenith and will oversee operations, structure and expansion in addition to the scaling up of specialised, future-facing offerings for the agency. Focus will be on areas where Zenith is already market-leading such as Data, Dynamic Content, Tech, Analytics, Performance and Programmatic.

     

    In addition, Zenith has elevated its Managing Partner and Head, West & South Ajit Gurnani to the newly created role of Chief Client Officer. He has already had a great role in firming up client relationships for Zenith and will continue to interface with key clients, bringing in new and critical perspective on businesses and enhancing Zenith’s overall strategic product and delivery.

     

    Lala has over two decades of experience across across Media Planning, Buying, Research & Sales. He is has worked in organizations such as UTV, ESPN Star Sports and was last with Medicom as Chief Strategy and Growth Officer. He has serviced clients across the country such as Unilever, PepsiCo, GSK, ICICI, Castrol, Lenovo, USL, Coke, Marico and many more in various capacities. Jai is also a visiting faculty at ISB & MICA.

     

    Elaborating on the appointments, Tanmay Mohanty, Group CEO of Zenith India said, “Zenith stands at an important growth juncture; we have witnessed an absolutely spectacular year so far in terms of new business wins and performance on  key client businesses. In our endeavour to build further on our ROI+ offering, delivering transformational growth to our clients, we are announcing two big appointments at senior levels. Jai Lala needs no introduction and has over 20 years’ experience in media planning and buying. He will aid me in client deliveries,  keeping up the scale and momentum of operations,  integration of  existing talent and new hires and the  expansion in overall footprint for Zenith. Ajit on the other hand has been with us for over three years and  brings in huge expertise and value to every client conversation. He has transformed the way we deliver to clients and will shape our client relationships further. Both these appointments will help Zenith put out passionate, exciting and compelling work.”

     

     

  • Ajit has over 18 years of work experience in the fields of media, brand management and marketing

    Ajit Gurnani appointed Managing Partner at ZenithOptimedia

    By A Correspondent

     

    Ajit Gurnani

    ZenithOptimedia India has announced the appointment of Ajit Gurnani as Managing Partner and Branch Head, ZO West.

     

    Commenting on the appointment, Hari Krishnan, Managing Director, ZenithOptimedia India, says “We are delighted to announce this appointment. ZenithOptimedia is making rapid progress in Mumbai especially with its expanding new-age client list such as Faaso’s, Ziffy, TImesaverz and many others yet to be announced. We needed somebody with rich experience and robust background spanning both agency and client side experience. Ajit, with his experience across markets, clients and verticals was best suited for the role. It helps us to strengthen our offer to all our businesses and prospective clients.”

     

    Ajit has over 18 years of work experience in the fields of media, brand management and marketing. His media exposure has been with advertising agencies like HTA (now Mindshare / JWT), Rediffusion DY&R (TME), Mindshare and MEC on clients like Unilever, Colgate Palmolive, Aditya Birla Group (including Idea Cellular, Birla Sun Life, Ultratech etc), Mercedes Benz, Nivea, Zee TV & CarTrade. His client side exposure includes Marico Ltd as Media Manager, handling the company’s brands’ media strategy and investment as well as Head of Marketing (Beverages) for IFFCO in UAE where the role entailed demand generation, consumer and trade marketing and new product development acrosss the markets of UAE, GCC, Africa, Levant and other Middle East geographies and the ethnic Indian population in Canada and USA.

     

  • MEC India appoints Ajit Gurnani as Head – West

    Mindshare’s Ajit Gurnani to head west @ MEC India

    MEC India has announced the appointment of Ajit Gurnani as Head of MEC West. He was earlier with MindShare as Principal Partner – Client Leadership on the Aditya Birla Group AOR. Mr Gurnani will report to T Gangadhar, Managing   Director, MEC India.

     

    Speaking about the appointment, Mr Gangadhar, said, “Mumbai is our biggest office by far and I am    pleased that we have found a quality leader like Ajit to head our operations here. Given his rich vein of experience, I have no doubt that Ajit will make valuable contributions – to clients and staff alike”.

     

    A postgraduate from the Mudra Institute of Communications, Ahmedabad, Mr Gurnani has over 16 years of experience in the field of media and marketing. He was part of the Internet task force at HTA and was involved with the exciting early years of the Internet in India. His Internet experience continued with stints at www.jagran.com and Starcom Digital where he was an Internet business solution specialist. His brand management and marketing exposure has been with Marico as Brand Manager and as Head – Marketing with IFFCO, the UAE-based food giant.

     

    About his appointment, Mr Gurnani said “I look forward to working with the passionate team and with MEC’s “active engagement” philosophy, and help create business building work that wins accolades and recognition. The attempt will be to have my feet on the ground, but leap for the stars!”