Tag: Aditya Kilpady

  • Aditya Kilpady joins Dentsu as NPD

    By A Correspondent

     

    Aditya Kilpady

    Dentsu Impact has strengthened its strategic planning function by roping in Aditya Kilpady as the National Planning Director.He will report to Amit Wadhwa, President, Dentsu Impact with a dotted line reporting to Narayan Devanathan, Group Executive & Strategy Officer, Dentsu Brand Agencies, South Asia.

     

    Talking about Kilpady joining the team, Devanathan said, “Over the past few years, there has only been one mantra behind Dentsu Impact’s stellar delivery to and beyond client expectations—a tight-knit group of talented people who believe in teamwork, and in together innovating the way brands can be built. Aditya is a stellar addition to the team—as much for his attitude as for his aptitude and experience. He will be instrumental in helping the agency create brave new solutions for a brave new world.”

     

    Commenting on his new role, Kilpady said: “Marketers are expecting an integrated and synergistic approach to improve business and overall effectiveness. In this respect, collaboration is so crucial. Dentsu Impact has triggered a transformation with a singular vision to innovate the way businesses and brands are built. By bringing synergies in integration and seamlessness in ‘one solution’, I am looking forward to create a fantastic future for brands with my client and network partners. In continuing with my ‘Truly Asian’ spirit, I am now hoping to find love with Japan!”

     

     

  • Aditya Kilpady joins Contract as Sr VP – Strategic Planning

    By A Correspondent

     

    Aditya Kilpady

    Aditya Kilpady joins Contract advertising as Senior Vice President, Strategic Planning. He will head strategic planning for the agency’s Delhi office and will report to Shivaji Dasgupta, Delhi Branch Head.

     

    His mandate will be to lead integrated communication solutions across the portfolio and be a strategic business partner for Contract’s clients as well as partner the leadership team in maximising the new business thrust.

     

    “Having worked across India, China, Malaysia & Singapore, Aditya has diverse cultural contexts in unearthing insights to address a combined market of over 2.5 billion – that’s almost 40% of the world’s consumers, across audience segments that range from Moms to the Millenials!,” said Rohit Srivastava, Chief Strategy Officer, Contract Advertising.

     

    “We are all excited about having him on board as a key partner, as we head into 2015 with much ambition and great positive intent for our clients,” he added.

     

    Mr Kilpady, who joins in from Bates CHI & Partners’ Singapore, is a post-graduate in Business Management from Sydenham Institute Mumbai. He comes with over 18 years of cross-cultural experience in brand strategy, communications planning and consumer insights. During the course of his career he has worked with Bates CHI & Partners’ Singapore, Bates CHI & Partners’ Malaysia, FCB Shanghai, D M Pratama Jakarta, FCB Ulka India, Mudra-Interact Vision India & SSC&B Lintas.

     

    “I am excited to return to India where all the action is. Feels great to be with Contract, a rock-solid agency with an entrepreneurial spirit & an ambitious senior leadership team. Rohit is one of the most respected strategists in India and I am eager to work with him in building brands and elevate the strategic thinking with clients and creative,” said Mr Kilpady on joining Contract.