MxMIndia

Tag: 91Springboard

  • The account was won post a multi-agency pitch

    Flying Cursor bags 91springboard’s digital mandate

    By A Correspondent

     

    Flying Cursor Interactive has bagged the digital marketing and communication duties for co-working space firm 91springboard.

     

    Flying Cursor will take on 91springboard’s digital creative and social media mandate.

     

    Ankul Barar

    Speaking about partnering Flying Cursor, Ankul Barar, Senior Manager, Digital Marketing 91springboard said: “As 91springboard moves towards its next stage of growth, we needed a partner that is dynamic and has a consumer-first approach to communication. We are happy to partner with Flying Cursor and look forward to the team’s valuable contribution in sustaining and amplifying our brands success story.”

     

    Shormistha Mukherjee

    Added Shormistha Mukherjee, Co-Founder and Director, Flying Cursor Interactive: “It’s exciting for us to team up with 91springboard. Co-working spaces represent the new India, and the new-age Indian. I personally believe there is a lot of impactful work that can be done in this space, and I’m glad Flying Cursor has gotten this opportunity. We look forward to a fruitful association with 91springboard.”

     

     

  • Mumbai-based consultancy to handle countrywide communication for leading co-working community and space provider

    91springboard appoints Pitchfork Partners as comms partner

    By A Correspondent

     

    91springboard has appointed Pitchfork Partners as its strategic communication consultant after a multi-agency pitch. As a part of the mandate, Pitchfork will oversee public relations, online reputation management, and stakeholder engagement for 91springboard.

     

    Said Chaitanya Kumar, Director – Marketing, 91springboard: “91springboard is one of the longest standing and established homegrown brands offering businesses of all sizes a trusted community that helps them grow not just on a professional level but on a personal level as well. Taking a ‘People-first’ approach is strongly rooted in our DNA. Today, as we stand in our current phase of growth, it was important to have a partner that understands our vision and crafts a strategic communication plan that enhances our reputation as India’s leading co-working community. We are confident that our partnership with Pitchfork Partners will help us scale new heights.”

     

    Added Jaideep Shergill, co-founder, Pitchfork Partners: “91springboard provides more than just a working space; it is an excellent platform for entrepreneurs and working professionals to engage and collaborate. Partnering with the pioneers of community engagement in the co-working sector is of great significance to us. We are delighted to work with 91springboard and assist them in achieving their business goals through strategic and insight-driven communication.”

     

     

  • To foster innovation and offer valuable support to budding entrepreneurs across 20 locations spanning length and breadth of the country

    Facebook sets up Facebook Hubs across nine cities

    By A Correspondent

     

    Facebook has launched Facebook Hubs with a vision to further enable India’s startup ecosystem. Announced last year at Facebook India Startup Day, Facebook has partnered with 91Springboard, for a yearlong programme, which will include co working community hosting, planning and organising structured activities like learning and skill development programs for startups and entrepreneurs to help scale their businesses.

    Said Satyajeet Singh, Head of Product Partnerships, Facebook India and South Asia: “Facebook Hubs stem from our mission to provide startups with the infrastructure, mentorship and support they need to grow and scale their operations ethically and sustainably. We have already worked with hundreds of startups through our various programs and by teaming up with 91Springboard we hope to reach out to more, to fuel India’s startup ecosystem with a vision to build businesses of tomorrow.”

    Added Anand Vemuri, CEO, 91Springboard: “We are truly proud and delighted to join forces with Facebook. India has some incredible things happening in the startup ecosystem and our partnership to enable Facebook Hubs will provide entrepreneurs access to knowledge, tools and resources that will give them a massive competitive edge.”