MxMIndia

Category: AdStrat

  • The Ezone TVC is built around the central idea that electronics and technology today do many things in our lives, and the biggest being- bringing people closer

    AdStrat: Ezone urges consumers to grow closer with new festive campaign

    Insight:

    Earlier in 2014, DDB Mudra West embarked on a journey to redefine the core of brand Ezone. After a lot of brainstorming and insightful thoughts, the positioning of ‘Together.Forever’ came into being. This positioning was not only elemental but also descriptive to the brand since it epitomizes on Ezone’s commitment to build a relationship with consumers for life.

     

    During their multiple interactions with the consumers, the agency sited that contrary to popular perception; in today’s lives, technology doesn’t alienate. Rather, it has the potential to actually facilitate human interaction.

     

    DDB Mudra West wanted to multiply this insight to an idea and got an opportunity during this festive season. The team utilized this insight to further rejuvenate Ezone’s positioning, thus giving the brand a sharp life dimension.

     

    Objective:

    The team followed a two pronged objective: To drive festive sales and to build brand connect by giving ‘Together.Forever’ a live meaning.

     

    Brand Idea:

    Electronics bring people closer

     

    Execution:

     

    The festive season is that time of the year when loved ones come together and share moments of joy and happiness with each other. The idea was therefore to show a montage of slice of life moments, where technology takes centrestage and is showcased as being instrumental in bringing people closer.

    The montage shots range from people coming together or bonding over technology like taking a selfie or watching something together, surprising loved ones over something that technology has enabled, like cooking a meal to sharing a special moment enabled through technology or like dancing spontaneously when your favorite song comes on. The execution also draws parallels between joys the appliances shown bring in the user’s life with the glow of the festive Diwali season. The film closes with a couple in the Ezone store; further exemplifying how the brand enables these moments of togetherness.

     

    Client comment: Mandheer Singh, CMO Ezone @ Future Retail:

    “Our TVC is built around the central idea that Electronics and Technology today do many things in our lives, and the biggest being- bringing people closer. These are everyday scenarios where the emotion captured is of key focus. We at Ezone believe it is the people; our customer; who is our biggest strength. In today’s ever changing market; with fleeting buyer/seller relationships, we wish to reassure our customers that we are with them forever- not just in their purchase but their purchase lifecycle.” –

     

    Credits:

    Agency: DDB Mudra West

    Executive Director, DDB Mudra Group & President, DDB Mudra West: Rajiv Sabnis

    Creative Head West: Rahul Mathew

    Executive Creative Director: Aman Mannan, Ashish Phatak

    Creative Director: Siddhesh Khatavkar

    Group Head: Sandeep Iyer

    Account Management: Sanjay Panday, Yugandhar Madidi, Raaj Arora, Ruchika Saigal

    Account Planning: Amit Kekre, Mehak Jaini, Neha Damle

     

  • The brief was to communicate to the audience to shop at any Future Group store of their choice, to get never-before cashback and benefits

    Adstrat: DDB Mudra West unveils 12 Months Free Shopping Festival campaign

    Future Group is India’s first and largest independent homegrown pure-play retail group. With a pan-India presence and multiple store formats, which meet the everyday needs of millions of customers in India, Future Group helps them live a better quality of life every day. The group has grown and continues to grow on a simple belief to be a part of every consumption opportunity of the Indian consumer.

     

    The Objective

    With the onset of Diwali, the biggest shopping season that India witnesses, at a time when the customers open their wallets and indulge in purchase – be it fashion, electronics, food, home fashion, kitchen goods, or even gifting, Future Group decided to bring all their different store formats from Big Bazaar, Food Bazaar, FBB, Central, Ezone, Home Town, Brand Factory and ‘I am In’ into a common platform where customers can benefit from their purchase across the entire portfolio of Future Group stores and promote cross purchase between stores.

     

    The Brief

    To communicate to the audience to shop at any Future Group store of their choice, to get never before cash back and benefits. This could be encashed on a monthly basis or for the entire year at any of the Future Group Store.

     

    The Idea

    The festive season is upon us. A time for weddings, Diwali celebrations, moving into a new house, purchase new vehicles, renovating shops and what have you. In short, a time when most people in India go on a shopping spree. Future Group’s ‘The 12 Months Free Shopping Festival’ debuts at this opportune time. The creative idea then was to showcase this frenzy of shopping, which is further heightened by the exciting shopping schemes tied to this shopping festival.

     

    The Execution:

    Teasers

    The temptations of shopping during the festive season are all around us. Be it for Diwali, a wedding in the family or moving into a new home. So, the creatives depicted people abstaining from shopping or not letting others shop, in three different settings that reflect the aforementioned occasions. Because they’d rather wait till 1st October when The 12 Months Free Shopping Festival kicks-off – in order to plunge headfirst into a shopping binge.

     

    Main Films

    In the reveal films, it shows ‘The 12 Months Free Shopping Festival’ has begun, and a roving camera catching people red-handed with a massive amount of big ticket purchases. They are seen offering unconvincing reasons to the camera (in a sing-song) for doing so. A recurring chorus, however, calls their bluff throughout. Because the real reason is, of course, the exciting shopping schemes offered at this mega event. Towards the end, the shopping scheme itself is depicted with a unique Hammer Game device as seen in amusement parks. All this, set to a peppy tune.

     

    Commenting on the campaign, Akshay Mehrotra, Chief Marketing Officer, Big Bazaar, said, “We believe ‘The 12 Months Free Shopping Festival’ is among the most powerful ideas from the Group and will form a unique and valuable year-long relationship with our customers. The festive season is a time for family shopping; our customers can shop from all our categories for every family member and get rewarded by getting free shopping benefits through the next 12 months of the year. ‘The 12 Months Free Shopping Festival’ is the biggest reward program ever launched for our customers and this campaign communicates the uniqueness and value proposition of ‘The 12 Months Free Shopping Festival’ to people.”

     

    Sonal Dabral

    Speaking about the campaign, Sonal Dabral, Chairman and Chief Creative Officer, DDB Mudra Group, said, “An exciting, high energy and truly creative festival needs to have an equally creative and high energy creative communication idea. That’s exactly what we delivered with this campaign.”

     

  • DDB Mudra West has used the New Polo's USP of '1.5L TDI engine' to great use in its proposition: Power, when you need it

    AdStrat: DDB Mudra unveils second phase of Volkswagen’s Polo campaign

    Be it design, performance, safety or overall driving experience, Volkswagen has delighted India with one innovative, well-put-together car after another. Abiding by this communication, the first phase of the campaign positioned the New Polo as a refreshingly beautiful car to own and drive. The second installment of the New Polo campaign, DDB Mudra West has used the New Polo’s USP of ‘1.5L TDI engine’ to great use in its proposition: Power, when you need it.

     

    Challenge:

    Having established the New Polo as a refreshingly beautiful car to own and drive in the first phase of its communication, Volkswagen felt it was time to emphasize the performance of its powerful 1.5L TDI engine.

     

    Idea:

    With many refreshing additions on the inside and outside, the New Polo is a car to reckon with. It has a shiny new front grille, new sporty steering wheel, new alloy wheels, advanced multimedia console with steering-mounted controls and new dual-beam headlamps with cornering lights, among other things. But, most importantly, hauling it all is a powerful 1.5L TDI engine that generates an impressive 90PS horsepower and 230Nm of torque.

     

    The engine ensures that power and time are always on your side when you’re on the road. Perfect for today’s ‘get-it-done-yesterday’ world. Thus, was born the idea of ‘Power when you need it’.

     

    Creative Execution:

    The media roll-out consists of three sharply-executed 30-second TV commercials, along with a series of tongue-in-cheek print ads. Not to mention, exciting digital and outdoor implementations, in sync with the Volkswagen spirit of innovation.

     

    For instance, the first TV commercial features a husband, who forgets his anniversary but saves himself from his wife’s wrath after he manages to get her a gift just in time. Of course, thanks to the New Polo.

     

    In another commercial, a young man returns home at the end of a tiring day at work, when he gets a call from his girlfriend, reminding him that he was supposed to meet her at the movie theatre. Once again, the New Polo comes to his rescue.

     

    In the third commercial, a woman discovers that the man she has a crush on is single again. And, as luck would have it, he’s at a restaurant with some friends. The New Polo helps her rush to the restaurant just in time to meet him.

     

    CreativeSpeak:

    Rahul Mathew, Creative Head, Mudra West: “Car advertising has seldom taken power out of the hands of secret agents and rich playboys. But VW doesn’t make promises only for these privileged few. So, even something as explosive as power has a very relevant role in the everyday and that’s just what we sought to capture in our communication for the new Polo.”

     

  • In AdStrat, how Tata Capital wanted to connect with the digital audience in an engaging manner, getting them to participate in its brand philosophy…

    AdStrat: Do it Rght, urges Tata Capital

    Campaign:The Journey of Doing Right

     

    Brief:

    Tata Capital wanted to connect with the digital audience in an engaging manner, getting them to participate in its brand philosophy: “We only do what’s right for you”. Through the ‘Do Right’ initiative, they aimed at inspiring people to ‘Do Right’ & wanted to provide them with a platform to do so. The same was achieved with a successful first season of the ‘Half Stories’ initiative and are now in the midst of the next season with a larger objective.

     

    The TG:

    TG is people between the age group of 25-45, who believe in doing whatever they can for society and love helping those in need. They are either associated with an NGO or doing some on-ground work towards a social cause. There are many who often don’t know where to begin and Tata Capital wanted to give these individuals a platform to do so.

     

    The Insight:

    India is a land of a million challenges. Challenges like illiteracy, pollution and women empowerment that need greater attention. But while our country may face a million challenges, in us, it has 1.2 billion solutions.

     

    About the campaign:

    At every turn in this country, there is an issue staring at us. In fact, there are millions of micro stories in India that stem from macro challenges that are facing the nation. So an issue faced by one family could actually be a challenge faced by the entire nation. How can these issues be highlighted? A movement to get the support of the people of India towards these issues was needed – via a contribution or providing physical support.

     

    This season, Tata Capital started by asking India to identify the biggest challenges that face the country. We are now highlighting these challenges on a journey where we will discover real stories of obstacles, sacrifices and challenges that will take us across this vast nation. We will not only complete these stories, but also highlight the macro issues behind them facing India.

     

    It has successfully completed the first story in its Journey of Doing Right in the Little Rann of Kutch, Gujarat where, through an ingenious solution called a Wicking Bed, where we would be providing a permanent solution to the challenge of food scarcity.

     

    Anil Nair

    Anil S. Nair, CEO & Managing Partner, Digital L&K Saatchi & Saatchi said: “How can we get ordinary consumers to participate in a brands philosophy and campaign? How do we convert the social media into a force for the good? ‘The Journey of Doing Right’ is a powerful campaign that is ‘live creativity’ as its best. A campaign that engages, inspires and involves people at the same time to participate in the philosophy of doing right.”

     

    Veetik Deoras – Head – Brand Marketing, Corporate Communication and Digital Vertical at Tata Capital commented: “The Do Right initiative reflects the proposition of the Tata Capital brand – “We Only Do What’s Right for You”. The initiative aims to help spread the philosophy of Doing Right and provide platforms to ‘Do Right’. The Journey of Doing Right is one such key platform. As the first phase of this Journey, we identified the five biggest challenges that India today faces via an online survey (Tata Capital India4India Survey). Having identified these five challenges, we began the Journey of highlighting each of these using the powerful medium of story-telling. Our first story emanated in the Kharaghoda district of Little Rann of Kutch where the harsh terrain doesn’t allow food to grow. We and other ‘do righters’ came forward together to help alleviate Food Scarcity by providing an ingenious solution (‘wicking bed’) which reduces water requirement for growing vegetables by over 90%. The Do Right initiative, based on the insight that – doing right is inherent to all of us – has connected with thousands of individuals, using the power of digital medium, and helped them Do what is Right.”

     

  • The pitching process included a total of 9 agencies

    Publicis bags MakeMyTrip biz

    By A Correspondent

     

    Saujanya Shrivastava

    MakeMyTrip has awarded its creative mandate to Publicis Communications. The pitching process included a total of 9 agencies including O&M, JWT, Lowe, Leo Burnett, Contract, Dentsu, Enormous and FCB (incumbent) had been part of the process.

     

    Welcoming Publicis on board, Saujanya Shrivastava, Chief Marketing Officer of MakeMyTrip said, “We are delighted to partner with Publicis to take the brand agenda forward and unlock growth opportunities in the online travel category. I am confident that Publicis, with the planning and creative horsepower it possesses will deliver on this exciting mandate. We look forward to the association which will kick-start with our new brand campaign to be launched shortly.”

     

    Hemant Misra

    Hemant Misra, CEO Publicis Capital added, “We unlocked some very interesting spaces that helped us win the pitch. This is one of those rare instances where the pitch work is also the final creative. The team at MMT has infectious passion that seems to have caught my entire team. We are looking forward to the travel ahead”

     

  • Volkswagen, one of Europe's leading carmakers has been synonymous with its world renowned German Engineering. Volkswagen in India too has constantly innovated to launch best-in-class offerings that are high on build quality & have unmatched driving dynamics

    AdStrat: Volkswagen Jetta says it’s ‘Worth Everything’ for new offering

    Volkswagen, one of Europe’s leading carmakers has been synonymous with its world renowned German Engineering. Volkswagen in India too has constantly innovated to launch best-in-class offerings that are high on build quality & have unmatched driving dynamics

     

    Campaign Brief

    Post its launch in 2009, the Volkswagen Jetta has earned a reputation of being a luxurious sedan built to enhance the driving experience. With the launch of the New Jetta, Volkswagen aims to set a new benchmark when it comes to product superiority, sophistication & overall safety.

     

    Objective

    The objective of the campaign was to improve awareness and consideration for the New Jetta by heightening the desirability for the car & making it aspirational in nature.

     

    Campaign Idea

    The new-age Jetta buyer seeks & appreciates top-notch quality and well-crafted design, with a desire to stand apart from the ordinary with the choices that he/she makes.

     

    The campaign built on the obsession platform used a couple of years back, amplifying the great lengths one would go to achieve something extraordinary. An idea that would make both, the car and its buyer, distinguished. Thus, was born the idea of ‘Worth Everything’.

     

    Creative Execution

    The media rollout consisted of a clutter-breaking 45-second TV commercial, along with print innovations in leading dailies. This was supplemented by OOH, digital & other interactive initiatives

     

    The sharply executed TVC is a tale of obsession. The key protagonist; in this case the chameleon develops an obsession for the new Jetta upon spotting it drive by. The narrative portrays how the chameleon changes his colours to match the contours of the car; much to the amazement of his peers. Undeterred he keeps at it and the end reveals him get on the Jetta, cleverly camouflaged & perched on the front grill.

     

    Rahul Mathew, Creative Head, DDB Mudra West said, “In Volkswagen commercials we always try to capture simple emotions that our cars evoke. And then tell it a charming and refreshing manner. For the new Jetta the emotion was a no-brainier – desire. And then used a chameleon to bring out the different shades of this desire, quite literally.”

     

    Kamal Basu, Head – Marketing & PR, Volkswagen Passenger Cars said, “Volkswagen advertising has a unique tone and the brand always tries to set new benchmarks with its campaigns. We wanted to do something unique for the New Jetta, and the DDB Mudra team has worked on the brief very well. We believe that the final outcome has been fantastic and the team is excited with how the new Jetta campaign has shaped up, and with the overwhelmingly positive response that we have got for the new campaign.”

     

    Agency Credits

    Agency: DDB Mudra West

    Chief Creative Officer: Sonal Dabral

    National Head Planning: Aditya Kanthy

    President, DDB Mudra West: Rajiv Sabnis

    Creative: Rahul Mathew, Ferzad Variyava, Karunasagar Sridharan, Preeti Verma, Sagar Moriye, Manuja Patil

    Account Management Team: Anurag Tandon, Giridhar Bhat, Shivavrata Sarkar, Hemant Joshi

    Strategic Planning Team: Mou Roy, Deboleena Chatterjee

    Films Team: Vishal Sane, Vishal Agarwala

     

  • Post its launch in 2010, the Volkswagen Vento has earned a reputation of being a premium sedan that delivers style with substance. With the launch of New Vento, Volkswagen aims to raise the bar for product superiority and style.

    AdStrat: DDB Mudra executes a new campaign for Vento

    Objective

    The objective of the campaign was to showcase the New Vento as a complete package of thoughtful design and purposeful style.

     

    Campaign Idea

    From in-depth consumer research, it was evident that the New Vento buyer was a family person, who appreciated both substance and design. He would not compromise on what is best for his family or on his ride. The New Vento is the car he was long waiting for. With its thoughtful design and blend of style, it is sure to make the owner feel the love it has been crafted with and ensure that he passes it on to his near and dear ones.

     

    Creative Execution

    The media rollout consisted of a clutter-breaking 30-second TV commercial, along with print innovations in leading dailies. This was supplemented by OOH, digital & other interactive initiatives.

     

    The TVC is a tale of the love received from the car being radiated. The key protagonist; in this case, the young guy is seen seemingly grooving inside his beautiful New Vento much to the amusement of passersby. What the viewers realize later is that all his funny gestures were to charm and amuse his cute chuckling toddler safely tucked out of view in the backseat. The narrative in true Volkswagen style brought a pleasant twist in the story and along with it, the twinkle in the eye moment, now synonymous with Volkswagen films.

     

    Quoting on the campaign, Rahul Mathew, Creative Head, DDB Mudra West said, “Going the family way is often seen as going away from all that’s fun. But actually that’s a choice, not the rule. The new Vento makes sure that it’s a choice you don’t have to make when it comes to your car. And that’s what we tried to capture in the commercial. A man who sees the fun side to the responsibilities of a father.”

     

    “The Vento has always been among our best received products in the market and with the changes made to the New Vento we wanted to do something unique for this carline. The DDB Mudra team has worked very well on the brief and the final outcome is fantastic” said Kamal Basu, Head- Marketing & PR, Volkswagen Passenger Cars, Volkswagen Group Sales India Pvt. Ltd.

  • The incumbent agency was Equus Redcell

    Hakuhodo Percept bags Sleepwell mandate

    By A Correspondent

     

    Hakuhodo Percept has bagged the complete creative mandate for mattress brand Sleepwell, the flagship brand from the Sheela Foam Group.

     

    In a multi-agency pitch that involved strategy, creative and execution plan presentations including Digital, BTL and ATL, Hakuhodo Percept was a clear winner when compared to Enormous Brands, The Mob, Synapse and Thinking Folks. The incumbent agency was Equus Redcell.

     

    Brand Sleepwell is the number one brand among the top 10 mattress brands in India. As per available data, the size of the Indian mattress market is estimated at Rs 5,000 crore, of which the organized market constitutes Rs 2,500 crore is growing at 12-15 per cent per annum.

     

    In keeping with Sleepwell’s philosophy, Hakuhodo Percept will be building further on the differentiator of “Sleepwell My Mattress”, a new concept in the Indian mattress industry that not only enables the customer to choose the right mattress but also differentiates the brand Sleepwell. The task for the agency ahead will be to communicate to the consumer the advantages of a Sleepwell mattress over other products available in the market place and create awareness about the different surface feels to suit individual preferences, be it a hard mattress, a medium hard mattress or a soft mattress, all available at the same price point. Plans are afoot towards a 360-degree communications programme.

     

    Pooja Malhotra

    Confirming the win, Pooja Malhotra, Sr. Vice President, Hakuhodo Percept, said, “We are absolutely delighted and raring to get started on the new mandate. It’s an unexplored category that makes our task both exciting & challenging. Our endeavours will focus on revolutionising the purchase process and steering the brand towards becoming an indomitable player in the category.”

     

    Manoj Sharma, Vice President, Marketing, Sleepwell said, “We found Hakuhodo very much in sync with the vision that we so passionately pursue, for our Brand Sleepwell. Their ability to think out of the ordinary and to present a strong differentiating strategy for the Brand Sleepwell convinced us, on the merits of this new partnership.”

     

  • The campaign help bring about attention to large scale incidence of anaemia among urban women in India

    FCB Ulka gets Project Streedhan to raise awareness on anaemia among women

    By A Correspondent

     

    A campaign that emanates out of the fact that India ranks the highest in world for prevalence of anaemia among its women, has been launched to capture a more startling fact – that more than 50 per cent of women in urban India are also anaemic.

     

    Creative agency FCB Ulka has conceptualised Project Streedhan equates the importance of purity of gold – a precious metal – with that of the iron count in a woman’s body – another precious metal, as it were. The launch of Project Streedhan has been strategically timed to coincide with the Dhanteras 2019 and exhorts women to invest in Iron and not only gold.

     

    Shedding light on the idea and premise of the campaign, Swati Bhattacharya, CCO, FCB Ulka said: “Iron deficiency has seen many awareness campaigns. Still 1 out of every 2 women suffer from iron deficiency. Sometimes it not what you say but how and where you say it, that creates the bigger impact. This Dhanteras, when women are thinking of investing in gold, the Streedhan campaign gets them to think of investing in another metal. Something that turns to gold inside them – iron. The real Streedhan is iron. Also, what’s so heartening is that so many jewellers across the country have come forward to support this message!”

     

    Discussing the digital footprint of this campaign, Chandni Shah, COO, Kinnect added: “Iron deficiency is more common than anyone might think, but a woman’s inclination to do something about it is not half as common. The power of using digital icons to drive awareness cannot be underestimated, and we are so proud to associate with socially-conscious celebrities like Radhika Apte and Soha Ali Khan to reach millions of women across India. Through digital, we have inspired women with an extremely relevant message and urged them to take a crucial step towards their health this festive season”.

     

     

  • The Ad Club received 1054 entries

    Emvie 2021 awards on March 25

    By Our Staff

     

    The Advertising Club has announced its annual Emvie awards. It will be held in Mumbai on March 25, 2022.

     

    The Advertising Club received 1054 entries for Emvies this year. These entries were judged online by 189 senior media professionals across 46 categories.

     

    Based on the aggregate scores assigned by the 189 media professionals, the Emvies Committee at the Ad Club shortlisted 270 case studies that will be presented from today (Feb 14) to Thursday, 24th February, 2022 in two sessions i.e. Morning Session from 10 am to 1 pm and Afternoon Session from 2 pm to 5 pm. The Round 11 will be judged by 170 senior marketing professionals and a couple of creative directors. Given the pandemic-led circumstances it is the first time the final round judging of case study presentation will be held online.

     

    The awards is normally held in closed venues, but given the pandemic-led restrictions, it will be held in the open at the SeaSide Lawns at Hotel Taj Lands End, Bandra in Mumbai.

     

  • गुरुग्राम मौसम: आंशिक बादल, गरज के साथ बारिश और वायु गुणवत्ता प्रभावित

    गुरुग्राम मौसम: आंशिक बादल, गरज के साथ बारिश और वायु गुणवत्ता प्रभावित

    Sunrise: 2025-06-23 16:45:38 IST
    Sunset: 2025-06-23 19:59:33 IST
    गुरुग्राम में आज आंशिक रूप से बादल छाए रहेंगे। अधिकतम तापमान 34.17 डिग्री सेल्सियस और न्यूनतम तापमान 27.58 डिग्री सेल्सियस रहने का अनुमान है। 23 जून 2025 16:41:53 IST पर, वायु गुणवत्ता ‘संवेदनशील समूहों के लिए अस्वस्थ’ है। अगले कुछ दिनों में गरज के साथ वर्षा की संभावना है, जिससे तापमान 26.83 डिग्री सेल्सियस से 34.17 डिग्री सेल्सियस के बीच रहेगा। 24 जून को भी गरज के साथ बारिश की संभावना है, जबकि 25 जून को भारी बारिश हो सकती है।

    Daily Forecast

    Date Max Temp (°C) Min Temp (°C) Weather Condition
    2025-06-23 34.17 28.65 Thunderstorms
    2025-06-24 32.83 26.85 Thunderstorms
    2025-06-25 32.03 26.83 HeavyRain
    2025-06-26 33.28 27.4 Rain
    2025-06-27 32.9 27.46 Thunderstorms

    AQI

    The current AQI in Gurugram is Unhealthy for Sensitive Groups, with a value of 109.

    Other cities

    City Temperature (°C) Min Temp (°C) Max Temp (°C)
    delhi 33.26 27.35 33.44
    mumbai 28.69 26.07 29.63
    kolkata 29.02 26.35 30.76
    chennai 33.18 25.71 33.72
    bengaluru 24.91 20.27 26.49
    gurugram 32.83 27.58 34.17

    Frequently Asked Questions

    गुरुग्राम में आमतौर पर सर्दी कब शुरू होती है?+
    गुरुग्राम में आमतौर पर सर्दियाँ नवंबर के अंत या दिसंबर की शुरुआत में शुरू होती हैं और फरवरी तक रहती हैं।
    गुरुग्राम में गर्मियों का मौसम कब तक रहता है?+
    गुरुग्राम में गर्मियों का मौसम मार्च से शुरू होकर जून तक रहता है।
    गुरुग्राम में मानसून कब शुरू होता है?+
    गुरुग्राम में मानसून आमतौर पर जुलाई में शुरू होता है और सितंबर तक रहता है, जिससे शहर में भारी वर्षा होती है।
    गुरुग्राम में मौसम की चरम सीमा क्या है?+
    गर्मी के मौसम में, गुरुग्राम में तापमान 40 डिग्री सेल्सियस से ऊपर जा सकता है, जबकि सर्दियों में तापमान 5 डिग्री सेल्सियस तक गिर सकता है।
    क्या गुरुग्राम में वायु प्रदूषण एक गंभीर समस्या है?+
    हां, गुरुग्राम में वायु प्रदूषण एक चिंता का विषय है, खासकर सर्दियों के महीनों में।
    • IMD: Indian Meteorological Department
    • AQI: Air Quality Index
    • PM2.5: Particulate Matter (2.5 micrometers)
    अस्वीकरण: यह लेख स्वचालित उपकरणों का उपयोग करके अद्यतन मौसम जानकारी प्रदान करने के लिए तैयार किया गया है, जो विश्वसनीय स्रोतों, जैसे कि भारतीय मौसम विभाग (IMD), के डेटा पर आधारित है। जबकि सामग्री को वर्तमान परिस्थितियों को दर्शाने के लिए नियमित रूप से अपडेट किया जाता है, मौसम पूर्वानुमान स्वाभाविक रूप से परिवर्तन के अधीन होते हैं। हम महत्वपूर्ण निर्णयों के लिए आधिकारिक IMD अपडेट या अन्य भरोसेमंद स्रोतों से परामर्श करने की सलाह देते हैं। प्रस्तुत जानकारी के आधार पर किसी भी असंगति, अशुद्धि, या उठाए गए कदमों के लिए प्रकाशक कोई जिम्मेदारी नहीं लेता है।.
  • श्रीनगर में मौसम की जानकारी: आज मौसम साफ रहेगा, जबकि आने वाले दिनों में बारिश की संभावना है। AQI मध्यम है।

    श्रीनगर का मौसम: आज का मौसम और आगामी पूर्वानुमान

    Sunrise: 2025-06-23 07:10:19 IST
    Sunset: 2025-06-23 19:55:54 IST
    श्रीनगर में आज मौसम साफ है, अधिकतम तापमान 33.72 डिग्री सेल्सियस और न्यूनतम तापमान 20.68 डिग्री सेल्सियस रहने की संभावना है। 23 जून 2025 07:00:00 IST को हवा की गुणवत्ता मध्यम है। आने वाले दिनों में, 25 जून 2025 को हल्की बारिश की संभावना है, जिसके बाद 26 जून 2025 को बारिश हो सकती है। 26 जून को अधिकतम तापमान 29.14 डिग्री सेल्सियस और न्यूनतम तापमान 19.78 डिग्री सेल्सियस रहने की संभावना है। हवा की गुणवत्ता पर सावधानी बरतने की सलाह दी जाती है।

    Daily Forecast

    Date Max Temp (°C) Min Temp (°C) Weather Condition
    2025-06-23 33.72 20.68 Clear
    2025-06-24 34.48 21.54 MostlyClear
    2025-06-25 33.16 21.85 Drizzle
    2025-06-26 29.14 19.78 Rain
    2025-06-27 31.26 19.6 Rain

    AQI

    The current AQI in Srinagar is 121, which is Unhealthy for Sensitive Groups.

    Other cities

    City Temperature (°C) Min Temp (°C) Max Temp (°C)
    delhi 31.87 27.36 33.78
    mumbai 28.69 26.07 29.63
    kolkata 29.02 26.35 30.76
    chennai 33.18 25.71 33.72
    bengaluru 24.91 20.27 26.49
    gurugram 32.83 27.58 34.17

    Frequently Asked Questions

    श्रीनगर में आमतौर पर सर्दी कब शुरू होती है?+
    श्रीनगर में आमतौर पर सर्दियाँ दिसंबर में शुरू होती हैं और फरवरी तक जारी रहती हैं, लेकिन जलवायु परिवर्तन के कारण इसमें बदलाव हो सकता है।
    श्रीनगर में गर्मियों का मौसम कब शुरू होता है?+
    श्रीनगर में गर्मियों का मौसम आमतौर पर मई से शुरू होकर अगस्त तक रहता है।
    श्रीनगर में औसत वार्षिक वर्षा कितनी होती है?+
    श्रीनगर में औसत वार्षिक वर्षा लगभग 700 मिलीमीटर होती है, जो साल के विभिन्न महीनों में भिन्न होती है।
    श्रीनगर में वर्ष के दौरान तापमान में क्या भिन्नता होती है?+
    श्रीनगर में सर्दियों में तापमान शून्य से नीचे जा सकता है, जबकि गर्मियों में यह 30 डिग्री सेल्सियस तक जा सकता है।
    श्रीनगर घूमने का सबसे अच्छा समय कौन सा है?+
    श्रीनगर में घूमने का सबसे अच्छा समय मार्च से india win the match आज हम बात करने वाले हैं हमारे पड़ोसी मुल्क पाकिस्तान”>अक्टूबर के बीच होता है, जब मौसम सुहावना होता है।
    • IMD: Indian Meteorological Department
    • AQI: Air Quality Index
    • PM2.5: Particulate Matter (2.5 micrometers)
    अस्वीकरण: यह लेख स्वचालित उपकरणों का उपयोग करके अद्यतन मौसम जानकारी प्रदान करने के लिए तैयार किया गया है, जो विश्वसनीय स्रोतों, जैसे कि भारतीय मौसम विभाग (IMD), के डेटा पर आधारित है। जबकि सामग्री को वर्तमान परिस्थितियों को दर्शाने के लिए नियमित रूप से अपडेट किया जाता है, मौसम पूर्वानुमान स्वाभाविक रूप से परिवर्तन के अधीन होते हैं। हम महत्वपूर्ण निर्णयों के लिए आधिकारिक IMD अपडेट या अन्य भरोसेमंद स्रोतों से परामर्श करने की सलाह देते हैं। प्रस्तुत जानकारी के आधार पर किसी भी असंगति, अशुद्धि, या उठाए गए कदमों के लिए प्रकाशक कोई जिम्मेदारी नहीं लेता है।.